[NPL] SendFree Debuts Autoresponder Ad Exchange
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[NPL] SendFree Debuts Autoresponder Ad Exchange

FOR IMMEDIATE RELEASE

SendFree Introduces The Internet's Original Autoresponder Ad Exchange

New FREE service offers popular email autoresponders coupled with
powerful opt-in advertising

New Haven, CT -- April 7, 1999 (Xpress Press) -- SendFree
(http://www.sendfree.com) debuted recently with the Internet's first
autoresponder ad exchange. Autoresponders are email devices that
return a specified document when requested by a customer. "Customers
can send an email to your autoresponder and your information is
immediately sent to them by return email," says Abbie Drew,
co-founder of SendFree.

SendFree offers free autoresponders coupled with a unique system that
runs members' ads on the SendFree Autoresponder Network. Every
autoresponder message is delivered with one ad. This
one-ad-per-message design is powerful no-cost advertising. "When
somebody sends email to your autoresponder, your ad appears on
another autoresponder message in the system," Drew points out.

SendFree's Autoresponder Ad Exchange is an adaptation of a concept
that has already proven to be one of the Internet's most successful.
The idea of trading banner ads between web sites has been a major
promotional activity since the Internet began. SendFree extends the
ad exchange process to email by using autoresponders.

Note to journalists: Learn more about SendFree autoresponders and
free email advertising by visiting http://www.SendFree.com/ or test
out a SendFree autoresponder by emailing:

mailto:media@sendfree.com

You will immediately receive a return email containing additional
information for requesting an interview with one of SendFree's
founders.
CONTACT: Abbie Drew
(203)484-5183
abbie@sendfree.com
http://www.sendfree.com

 
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