[MD1] Mac Channel and MacTech Partnership
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[MD1] Mac Channel and MacTech Partnership

For Immediate Release

Contacts:

James Shieh
The Mac Channel
ninja@macchannel.com
(512)451-5932

Susan Whitney
MacTech Magazine
marketing@mactech.com
805-494-9797

The Mac Channel and MacTech Announce a Partnership
to Deliver Macintosh Development News in Real-Time

AUSTIN, TX and WESTLAKE VILLAGE, CA-- October 16, 1997 -- Xplain
Corporation, publisher of MacTech(r) Magazine, and The Mac Channel, the
internet broadcast network, announced today it has entered into an
agreement to provide development news and information to net-connected
Macintosh users around the world.

The Mac Channel was created so Macintosh users worldwide can receive
Macintosh news and information in real time. MacTech Magazine, the premier
news and information vehicle for Mac programmers and developers, will bring
over a wealth of experience in the Macintosh development industry to The
Mac Channel.

The combining of these two forces within the Macintosh community will give
Macintosh users the opportunity to have access to the most current
comprehensive Macintosh development news in the industry via Mac Channel's
push technology. By using a feature called dynamic content availability,
introduced in the beta 5 release of The Mac Channel client program, users
will have access to the Macintosh Development News.

"In an industry that is in a continuous state of evolution and change,
having access to the most current news and information in as many different
ways as possible is a definite asset," Neil Ticktin, Publisher of MacTech
Magazine. "MacTech is proud to be able to deliver its development news via
this dynamic technology."

"We are very excited with the opportunity to have MacTech as one of our
content partners", said Edison Thomaz Jr., the Project Manager of The Mac
Channel and a long-time reader of the MacTech magazine. "MacTech brings
over a decade of Macintosh programming coverage to our news network. We are
very glad to be able to offer the content of such a high quality and
valuable publisher to our users and the Macintosh community in general."

To become a subscriber to The Mac Channel all you need to do is download
the software. The beta 5 version of The Mac Channel software is available
for immediate download on The Mac Channel web site
(http://www.macchannel.com).

Corporate Backgrounds:

Xplain Corporation publishes MacTech Magazine (http://www.mactech.com), the
MacTech CD-ROM series, THINK Reference, operates DevDepot
(http://www.devdepot.com), and provides custom publishing and trade show
services. Founded in 1984, the company has its offices in Westlake Village,
California. MacTech Magazine was formerly called MacTutor and began
publishing in November, 1984. For more information on Xplain Corporation or
any of its products/services, call the main offices at 805-494-9797, fax at
805-494-9798, send an e-mail to info@xplain.com, or send snail mail to PO
Box 5200, Westlake Village, CA 91359-5200, USA.

The Mac Channel - Founded in January 1997 as a divison of Magics, Inc., The
Mac Channel is a software company that broadcasts high-quality Macintosh
content over the Internet by using its in-house NewsFire media streaming
technology. The Mac Channel has developed several partnerships with news
providers and publishing houses to deliver their content over the Internet
in real time.

###

All contents are Copyright 1984-1997 by Xplain Corporation. All rights
reserved. MacTech is a registered trademark of Xplain Corporation.
MacDev-1, THINK Reference, DevDepot, Sprocket, JavaTech, WebTech,
BeTech, and the MacTutorMan are trademarks of Xplain Corporation. Other
trademarks and copyrights appearing in this printing or software remain the
property of their respective holders.

 
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