comScore: Apple has 33.4% of smartphone market
Google Android continued to lead among smartphone platforms, accounting for 52.2% of smartphone subscribers in July, while Apple secured 33.4%, according to comScore (www.comscore.com), a company that "measures the digital world."
For the three-month average period ending in July, 234 million Americans age 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM [original equipment manufacturer] with 25.6% of U.S. mobile subscribers, followed by LG with 18.4 % share. Apple continued to gain share in the OEM market, ranking third with 16.3% of mobile subscribers (up 1.9 percentage points), followed by Motorola with 11.2% and HTC with 6.4%(up 0.4 percentage points).
More than 114 million people in the U.S. owned smartphones during the three months ending in July, up 7% versus April, according to comScore. Google Android ranked as the top smartphone platform with 52.2% market share (up 1.4 percentage points), while Apple’s share increased two percentage points to 33.4 percent. RIM ranked third with 9.5% share, followed by Microsoft (3.6%) and Symbian (0.8%).