Greg's Bite: Microsoft's new tablets, Fragmented by design
TweetFollow Us on Twitter

Greg's Bite: Microsoft's new tablets, Fragmented by design

By Greg Mills

Famous for pre-launching visionary vaporware products, still way back in the pipeline, that either don't actually launch or have serious flaws that slowly become apparent, Microsoft did it again.  

Hopeful that the Windows fan boys would stir up iPad killer anticipation and raise Microsoft's fortunes, CEO Steve Ballmer showed off yet another prototype tablet. Despite declaring Apple's iPad's market a "rounding error sized challenge to Windows," Microsoft now sees that Apple is indeed taking significant business sales away from them and their partners.  

The first thing you notice is that the latest iPad killer is 9 x16 in shape, due to the HDTV format screen. RIM picked that format for their failed PlayBook tablets, as well. Not only is the screen real-estate truncated for uses other than watching video, for reasons only Microsoft can fathom, they plan to release two versions of the Surface tablet that are platform incompatible, right off the bat. You read that right.  

In addition to the new tablet's built-in platform fragmentation due to two using different chip sets, the move to touch screen has really been diluted by Microsoft with a detachable keypad (likely to cost a good bit more than a bare tablet alone) that is sure to be required for numerous applications users are likely to want. The keyboard is thin and attached mechanically to an edge of the new tablet rather than designed to work with Bluetooth, it appears. Microsoft picked gosh awful colors for their "Smartcover with a keypad" that is very reminiscent of Apple's magnetic iPad cover.  

Consumers, prepare to be very confused. Buyers of the new tablets ought to have a good sense of humor and expect a flurry of patches and recalls common to half-baked Microsoft products.  

When the keyboard is attached to the new tablet what you get looks for all the world like one of those cheap netbooks that are gathering dust at your local electronics store. I have a Kensington Bluetooth keyboard for iPad that I picked up for $50 on Ebay, but don't really use it much. Microsoft, in a sort of neurotic frenzy, is desperate to compete with Apple's iPad but can't seem to grasp the basic concepts that make the tablet magical.

How likely is Apple to launch an iPad that will run the Mac OS but won't run the iOS? Imagine a higher priced version of iPad that runs a lame touch version of the Mac OS instead of the iOS.  For many of the features that would push a consumer into buying an Intel chip set iPad, a keyboard would really be necessary. A major tweaking of every Mac OS app that would run on the bastard iPad tablet would also be required to make the concept work. Duh, why not just get a MacBook Air instead of an expensive iPad with Intel chips if you really want a physical keypad and to run Mac OS apps?  

The intoxicating habit of using an iPad has gotten me to reach out and touch the screen of my MacBook Pro on a number of occasions. That Apple might actually launch a notebook with a touch screen in addition to the built in keyboard is possible, but really not compelling, since they have done such a good job with iOS touch screen technology.  Touch screen technology that is seriously patented,I might add. The natural and easy way to do touch screen intuitively is already owned by Apple. Microsoft is entering an intellectual property quicksand bog at this point. Apple is so far ahead in touch screen technology, Microsoft will never catch up.

Back to the fragmentation issue. The reason for the two versions of the Microsoft tablet is that one is to run a pared down mobile touch version of the latest Windows release on an ARM chipset. The other tablet is running a Intel chipset found in conventional tablets. Microsoft can't ignore a legacy based on what has worked for them in the past. Rather than give up on ever making the Windows PC OS run well on a tablet, they continue to try, so legacy PC programs will still run on the new tablets (how well they will actually run is to be determined).   

The other Mobile Windows OS, which was designed to run on a tablet will suffer from the classic "empty app store" problem. Compatibility of Windows phone apps and the new Microsoft ARM tablet remain to be disclosed. Prepare for serious fragmentation, by design. Microsoft will be Microsoft, after all.

Microsoft ought to be comfortable just milking the Windows PC OS cow until she dies of old age. Every time they try to follow Apple's lead they get burned.  

There are three categories of people and companies in the world. There are those that are able to innovate and invent new and mind-blowing technology. Think Steve Jobs and Apple. There are those that understand ground-breaking innovation when they see it and know when they can't match it. Think HP and the Palm OS.  Then there are the companies that not only fail to actually invent futuristic technology, but can't really understand it when they hold it in their hands. Think Microsoft.

Microsoft History 101: The Apple iPod ate Zune alive, Zune is dead. The Apple iPhone has destroyed Microsoft's Kin phone, (which was discontinued and its OS orphaned after about a month on the market) and even the new Nokia smart phones running Microsoft's newest Windows Mobile platform are failing badly, to the extent Nokia might just go under. Nokia might have at least survived had they gone with the Android platform.  

Apple's iPad is certainly going to eat Microsoft's new tablets for lunch as well.  Even if the Microsoft tablet is okay from a hardware standpoint, the platform fragmentation and lack of a substantial mobile app inventory and likely problems getting anything Microsoft to run well on a touch screen make me discount Microsoft's table prospects. Hey, even RIM's PlayBook was technically pretty good but failed miserably for compelling reasons Microsoft will soon rediscover. Apple isn't taking a break from innovating, thus Microsoft will never catch up in the tablet market.

Software compatibility of iPod touch, iPhones and iPads makes an app written for one iOS device pretty compatible with any other iOS device. While there are two versions of a lot of apps, the fragmentation of Android apps and likely fragmented Microsoft apps has been avoided by Apple. That means a lot to developers.  

Apple has always been a very hard act to follow. I will certainly not put my new iPad up for sale, just yet.  

That is Greg's Bite. 

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

djay Pro 1.1 - Transform your Mac into a...
djay Pro provides a complete toolkit for performing DJs. Its unique modern interface is built around a sophisticated integration with iTunes and Spotify, giving you instant access to millions of... Read more
Vivaldi 1.0.118.19 - Lightweight browser...
Vivaldi browser. In 1994, two programmers started working on a web browser. Our idea was to make a really fast browser, capable of running on limited hardware, keeping in mind that users are... Read more
Stacks 2.6.11 - New way to create pages...
Stacks is a new way to create pages in RapidWeaver. It's a plugin designed to combine drag-and-drop simplicity with the power of fluid layout. Features: Fluid Layout: Stacks lets you build pages... Read more
xScope 4.1.3 - Onscreen graphic measurem...
xScope is powerful set of tools that are ideal for measuring, inspecting, and testing on-screen graphics and layouts. Its tools float above your desktop windows and can be accessed via a toolbar,... Read more
Cyberduck 4.7 - FTP and SFTP browser. (F...
Cyberduck is a robust FTP/FTP-TLS/SFTP browser for the Mac whose lack of visual clutter and cleverly intuitive features make it easy to use. Support for external editors and system technologies such... Read more
Labels & Addresses 1.7 - Powerful la...
Labels & Addresses is a home and office tool for printing all sorts of labels, envelopes, inventory labels, and price tags. Merge-printing capability makes the program a great tool for holiday... Read more
teleport 1.2.1 - Use one mouse/keyboard...
teleport is a simple utility to let you use one single mouse and keyboard to control several of your Macs. Simply reach the edge of your screen, and your mouse teleports to your other Mac! The... Read more
Apple iMovie 10.0.8 - Edit personal vide...
With an all-new design, Apple iMovie lets you enjoy your videos like never before. Browse your clips more easily, instantly share your favorite moments, and create beautiful HD movies and Hollywood-... Read more
Box Sync 4.0.6233 - Online synchronizati...
Box Sync gives you a hard-drive in the Cloud for online storage. Note: You must first sign up to use Box. What if the files you need are on your laptop -- but you're on the road with your iPhone? No... Read more
Fantastical 2.0.3 - Create calendar even...
Fantastical 2 is the Mac calendar you'll actually enjoy using. Creating an event with Fantastical is quick, easy, and fun: Open Fantastical with a single click or keystroke Type in your event... Read more

SoundHound + LiveLyrics is Making its De...
SoundHound Inc. has announced that SoundHound + LiveLyrics, will be one of the first third-party apps to hit the Apple Watch. With  SoundHound you'll be able to tap on your watch and have the app recognize the music you are listening to, then have... | Read more »
Adobe Joins the Apple Watch Lineup With...
A whole tidal wave of apps are headed for the Apple Watch, and Adobe has joined in with 3 new ways to enhance your creativity and collaborate with others. The watch apps pair with iPad/iPhone apps to give you total control over your Adobe projects... | Read more »
Z Steel Soldiers, Sequel to Kavcom'...
Kavcom has released Z Steel Soldiers, which continues the story of the comedic RTS originally created by the Bitmap Brothers. [Read more] | Read more »
Seene Lets You Create 3D Images With You...
Seene, by Obvious Engineering, is a 3D capture app that's meant to allow you to create visually stunning 3D images with a tap of your finger, and then share them as a 3D photo, video or gif. [Read more] | Read more »
Lost Within - Tips, Tricks, and Strategi...
Have you just downloaded Lost Within and are you in need of a guiding hand? While it’s not the toughest of games out there you might still want some helpful tips to get you started. [Read more] | Read more »
Entertain Your Pet With Your Watch With...
The Petcube Camera is a device that lets you use live video to check in on your pet, talk to them, and play with them using a laser pointer - all while you're away. And the Petcube app is coming to the Apple Watch, so you'll be able to hang out with... | Read more »
Now You Can Manage Your Line2 Calls With...
You'll be able to get your Line2 cloud phone service on the Apple Watch very soon. The watch app can send and receive messages using hands-free voice dictation, or by selecting from a list of provided responses. [Read more] | Read more »
R.B.I. Baseball 15 (Games)
R.B.I. Baseball 15 1.01 Device: iOS Universal Category: Games Price: $4.99, Version: 1.01 (iTunes) Description: The legendary Major League Baseball franchise returns to the diamond. Make History. ** ALL iPOD Touch, the iPad 2 and the... | Read more »
Here's How You Can Tell if an App W...
The Apple Watch is pretty much here, and that means a whole lot of compatible apps and games are going to be updated or released onto the App Store. That's okay though, beacause Apple has quietly updated their app description pages to make things... | Read more »
Forgotten Memories : Alternate Realities...
Forgotten Memories : Alternate Realities 1.0.1 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0.1 (iTunes) Description: + REDUCED PRICE ONLY THE LAUNCHING WEEK + "The most exciting horror game of 2015." - AppSpy... | Read more »

Price Scanner via MacPrices.net

Intel Compute Stick: A New Mini-Computing For...
The Intel Compute Stick, a new pocket-sized computer based on a quad-core Intel Atom processor running Windows 8.1 with Bing, is available now through Intel Authorized Dealers across much of the... Read more
Heal to Launch First One-Touch House Call Doc...
Santa Monica, California based Heal, a pioneer in on-demand personal health care services — will offer the first one-touch, on-demand house call doctor app for the Apple Watch. Heal’s Watch app,... Read more
Mac Notebooks: Avoiding MagSafe Power Adapter...
Apple Support says proper usage, care, and maintenance of Your Mac notebook’s MagSafe power adapter can substantially increase the the adapter’s service life. Of course, MagSafe itself is an Apple... Read more
12″ Retina MacBook In Shootout With Air And P...
BareFeats’ rob-ART morgan has posted another comparison of the 12″ MacBook with other Mac laptops, noting that the general goodness of all Mac laptops can make which one to purchase a tough decision... Read more
FileMaker Go for iPad and iPhone: Over 1.5 Mi...
FileMaker has announced that its FileMaker Go for iPad and iPhone app has surpassed 1.5 million downloads from the iTunes App Store. The milestone confirms the continued popularity of the FileMaker... Read more
Sale! 13-inch 2.7GHz Retina MacBook Pro for $...
 Best Buy has the new 2015 13″ 2.7GHz/128GB Retina MacBook Pro on sale for $1099 – $200 off MSRP. Choose free shipping or free local store pickup (if available). Price for online orders only, in-... Read more
Minimalist MacBook Confirms Death of Steve Jo...
ReadWrite’s Adriana Lee has posted a eulogy for the “Digital Hub” concept Steve Jobs first proposed back in 2001, declaring the new 12-inch MacBook with its single, over-subscribed USB-C port to be... Read more
13-inch 2.7GHz Retina MacBook Pro for $1234 w...
Adorama has the 13″ 2.7GHz/128GB Retina MacBook Pro in stock for $1234.99 ($65 off MSRP) including free shipping plus a free LG external DVD/CD optical drive. Adorama charges sales tax in NY & NJ... Read more
13-inch 2.5GHz MacBook Pro available for $999...
 Adorama has the 13-inch 2.5GHz MacBook Pro on sale for $999 including free shipping plus NY & NJ sales tax only. Their price is $100 off MSRP. Read more
Save up to $600 with Apple refurbished Mac Pr...
The Apple Store is offering Apple Certified Refurbished Mac Pros for up to $600 off the cost of new models. An Apple one-year warranty is included with each Mac Pro, and shipping is free. The... Read more

Jobs Board

*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
Service-Learning Counselor, *APPLE* Corps -...
…CONTRACT TITLE Higher Education Assistant FLSA Exempt CAMPUS SPECIFIC INFORMATION APPLE Corps (Academic Preparation Program for Law Enforcement), a partnership between Read more
*Apple* iOS Specialist - Kforce (United Stat...
Our client is seeking an Apple iOS Specialist to join their team in Quincy, Massachusetts (MA). Duties: * Responsible for configuration and distribution of desktop, Read more
*Apple* Systems Engineer - Axius Technologie...
* Must be Apple -Certified specialist and will be responsible for all hardware: device settings, images creation/deployment, security implementation * Responsible for all Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.