Is Apple planning to reinvent TV?
TweetFollow Us on Twitter

Is Apple planning to reinvent TV?

Apple may be planning to reinvent TV if a new report (http://macte.ch/RwOTV) by research firm Jefferies & Company analyst Peter Misek is on target. Reinventing TV would be a MAJOR undertaking, but if any company could, it would be Apple, which turned the music world upside down.

Misek predicts that Apple is preparing a cloud-based video service that could go well beyond what the current Apple TV already offers. And, in fact, would challenge services such as Netflix and even the cable/satellite TV companies.

I've said before that I'd love to have an a la carte service in which I could pay for the TV programs and/or channels I want to watch rather than be forced to sign up for "bundles" of stations. Could Apple finally make it happen?

The "GigaOm" (http://macte.ch/EpmBJ) site says that all Apple has to do to make a service such as Misek is predicting a hit is to provide exactly what cable and satellite don’t: "a highly customizable, on-demand and live streaming hybrid with a total focus on consumer choice." In short, Apple just needs to give TV the App Store treatment. Of course, as "GigaOm" notes, that’s much easier said than done, as licensing deals would make such an offering a nightmare from a negotiations standpoint. No one has ever managed to pull off a stunt like this before? Does Apple? If so, it would certainly be another feather in the company's (and CEO Steve Jobs') hat.

Some folks think Apple's head honcho does indeed want to "reinvent" TV. Jonny Evans writing for "Computerworld" (http://macte.ch/bjFIQ) says that ever since Jobs appeared at D8 last year to tell us that any innovation in the TV market will need to alter the existing business structure "we've been wondering what the company plans to bring to the table."

Evans thinks that should Apple offer a service such as Misek predicts, you'll be able to access the TV shows you want. There might be an iAds element involved -- an attempt to replicate the kind of ads revenues networks gain when offering broadcast content, he adds. I think Evans is onto something. I don't think iAds has been the ginormous success Apple expected it would be. An Apple television/video/iAds service could jump start iAds, the Apple TV hardware and more.

If such a system arrives, and I think it will within two years (if not sooner), you'll be able to begin watching a TV show on your Apple TV-connected television, then on your Mac or your iPad or your iPhone or your iPod touch. This strategy will keep the Mac as the center of your digital lifestyle, as well as help Apple sell more computers and iOS devices.

Of course, the Apple TV could disappear if, as Misek and others predict, Apple comes out with its own brand of television sets. I'm still dubious that Jobs & Company will do this. But I'm less dubious than I was six months ago now that I am considering the potential of an Apple television/video service.

And even if Apple did roll out their own brand of television sets, the Apple TV might still have a future. It could be the connecting device in homes that don't have an Apple television.

Of course, an Apple television/video service would mean even more bandwidth consumption for both wireless networks and cable providers. That could mean higher cable bills -- unless Apple uses some iAd money or some other form of payment to help defray the cost.

Regardless, I'll be willing to pay more for Internet service when the day arrives that I can pick and choose the channels and programs I want to watch instead of forking out for a cable or satellite packed filled with dozens of channels I never watch.

-- Dennis Sellers

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

BBEdit 11.6.5 - Powerful text and HTML e...
BBEdit is the leading professional HTML and text editor for the Mac. Specifically crafted in response to the needs of Web authors and software developers, this award-winning product provides a... Read more
OmniGraffle 7.3 - Create diagrams, flow...
OmniGraffle helps you draw beautiful diagrams, family trees, flow charts, org charts, layouts, and (mathematically speaking) any other directed or non-directed graphs. We've had people use Graffle to... Read more
OmniGraffle Pro 7.3 - Create diagrams, f...
OmniGraffle Pro helps you draw beautiful diagrams, family trees, flow charts, org charts, layouts, and (mathematically speaking) any other directed or non-directed graphs. We've had people use... Read more
DEVONthink Pro 2.9.11 - Knowledge base,...
DEVONthink Pro is your essential assistant for today's world, where almost everything is digital. From shopping receipts to important research papers, your life often fills your hard drive in the... Read more
DiskCatalogMaker 6.8.1 - Catalog your di...
DiskCatalogMaker is a simple disk management tool which catalogs disks. Simple, light-weight, and fast Finder-like intuitive look and feel Super-fast search algorithm Can compress catalog data for... Read more
Tunnelblick 3.7.0 - GUI for OpenVPN.
Tunnelblick is a free, open source graphic user interface for OpenVPN on OS X. It provides easy control of OpenVPN client and/or server connections. It comes as a ready-to-use application with all... Read more
Adobe Dreamweaver CC 2017 17.0.2.9391 -...
Dreamweaver CC 2017 is available as part of Adobe Creative Cloud for as little as $19.99/month (or $9.99/month if you're a previous Dreamweaver customer). Adobe Dreamweaver CC 2017 allows you to... Read more
Adobe Animate CC 2017 16.2.0 - Advanced...
Animate CC 2017 is available as part of Adobe Creative Cloud for as little as $19.99/month (or $9.99/month if you're a previous Flash Professional customer). Animate CC 2017 (was Flash CC) lets you... Read more
A Better Finder Rename 10.15 - File, pho...
A Better Finder Rename is the most complete renaming solution available on the market today. That's why, since 1996, tens of thousands of hobbyists, professionals and businesses depend on A Better... Read more
Creative Kit 1.1 - $149.99
Creative Kit 2016--made exclusively for Mac users--is your ticket to the most amazing images you've ever created. With a variety of powerful tools at your fingertips, you'll not only repair and fine-... Read more

Power Rangers: Legacy Wars beginner...
Rita Repulsa is back, but this time she's invading your mobile phone in Power Rangers: Legacy Wars. What looks to be a straightforward beat 'em up is actually a tough-as-nails multiplayer strategy game that requires some deft tactical maneuvering.... | Read more »
Hearthstone celebrates the upcoming Jour...
Hearthstone gets a new expansion, Journey to Un'Goro, in a little over a week, and they'll be welcoming the Year of the Mammoth, the next season, at the same time. There's a lot to be excited about, so Blizzard is celebrating in kind. Players will... | Read more »
4 smart and stylish puzzle games like Ty...
TypeShift launched a little over a week ago, offering some puzzling new challenges for word nerds equipped with an iOS device. Created by Zach Gage, the mind behind Spelltower, TypeShift boasts, like its predecessor, a sleak design and some very... | Read more »
The best deals on the App Store this wee...
Deals, deals, deals. We're all about a good bargain here on 148Apps, and luckily this was another fine week in App Store discounts. There's a big board game sale happening right now, and a few fine indies are still discounted through the weekend.... | Read more »
The best new games we played this week
It's been quite the week, but now that all of that business is out of the way, it's time to hunker down with some of the excellent games that were released over the past few days. There's a fair few to help you relax in your down time or if you're... | Read more »
Orphan Black: The Game (Games)
Orphan Black: The Game 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: Dive into a dark and twisted puzzle-adventure that retells the pivotal events of Orphan Black. | Read more »
The Elder Scrolls: Legends is now availa...
| Read more »
Ticket to Earth beginner's guide: H...
Robot Circus launched Ticket to Earth as part of the App Store's indie games event last week. If you're not quite digging the space operatics Mass Effect: Andromeda is serving up, you'll be pleased to know that there's a surprising alternative on... | Read more »
Leap to victory in Nexx Studios new plat...
You’re always a hop, skip, and a jump away from a fiery death in Temple Jump, a new platformer-cum-endless runner from Nexx Studio. It’s out now on both iOS and Android if you’re an adventurer seeking treasure in a crumbling, pixel-laden temple. | Read more »
Failbetter Games details changes coming...
Sunless Sea, Failbetter Games' dark and gloomy sea explorer, sets sail for the iPad tomorrow. Ahead of the game's launch, Failbetter took to Twitter to discuss what will be different in the mobile version of the game. Many of the changes make... | Read more »

Price Scanner via MacPrices.net

Is Apple Planning An iPhone Based Modular Doc...
Today’s more powerful and larger-screened smartphones and phablets are becoming the default anchor computing device for more and more users computing devices, but even a five or six inch panel is not... Read more
Razer Launches New Razer Blade Pro World’s Fi...
Razer, the gaming and high performance hardware specialists, have announced the new Razer Blade Pro laptop — the first laptop to be qualified for THX Mobile Certification, an accreditation reserved... Read more
Gro CRM’s Apple Small Business Mac And iOS CR...
Gro Software, developers of the Mac CRM software for small business and enterprise, are included in FinancesOnline 2017 CRM Rising Stars and Great User Experience lists by business software review... Read more
Deal alert! 15-inch and 13-inch MacBook Pros...
B&H Photo has the new 2016 15″ and 13″ Apple MacBook Pros in stock today and on sale for up to $200 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 15″ 2.7GHz Touch Bar... Read more
Save up to $420 on a new MacBook Pro with App...
Apple is offering Certified Refurbished 2016 15″ and 13″ MacBook Pros, including some Touch Bar models, for up to $420 off original MSRP. An Apple one-year warranty is included with each model, and... Read more
12-inch 1.2GHz Retina MacBooks on sale for $1...
B&H has 12″ 1.2GHz Retina MacBooks on sale for up to $200 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 12″ 1.2GHz Space Gray Retina MacBook: $1449 $150 off MSRP - 12″ 1.... Read more
Is A New 10.5-inch iPad Still Coming In April...
There was no sign or mention of a long-rumored and much anticipated 10.5-inch iPad Pro in Apple’s product announcements last week. The exciting iPad news was release of an upgraded iPad Air with a... Read more
T-Mobile’s Premium Device Protection Now Incl...
Good news for T-Mobile customers who love their iPhones and iPads. The “Un-carrier” has become the first national wireless company to give customers AppleCare Services at zero additional cost as part... Read more
FileWave Ensures Support for Latest Apple OS...
FileWave multi-platform device management providers announced support for Apple’s release yesterday of iOS 10.3, macOS Sierra 10.12.4, and tvOS 11.2. FileWave has a history of providing zero-day... Read more
Use Apple’s Education discount to save up to...
Purchase a new Mac or iPad using Apple’s Education Store and take up to $300 off MSRP. All teachers, students, and staff of any educational institution qualify for the discount. Shipping is free: -... Read more

Jobs Board

Fulltime aan de slag als shopmanager in een h...
Ben jij helemaal gek van Apple -producten en vind je het helemaal super om fulltime shopmanager te zijn in een jonge en hippe elektronicazaak? Wil jij werken in Read more
Fulltime aan de slag als shopmanager in een h...
Ben jij helemaal gek van Apple -producten en vind je het helemaal super om fulltime shopmanager te zijn in een jonge en hippe elektronicazaak? Wil jij werken in Read more
Desktop Analyst - *Apple* Products - Montef...
…technology to improve patient care. JOB RESPONSIBILITIES: Provide day-to-day support for Apple Hardware and Software in the environment based on the team's support Read more
*Apple* Mobile Master - Best Buy (United Sta...
**493168BR** **Job Title:** Apple Mobile Master **Location Number:** 000827-Denton-Store **Job Description:** **What does a Best Buy Apple Mobile Master do?** At Read more
Fulltime aan de slag als shopmanager in een h...
Ben jij helemaal gek van Apple -producten en vind je het helemaal super om fulltime shopmanager te zijn in een jonge en hippe elektronicazaak? Wil jij werken in Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.