Greg's bite: At Apple, the details matter (take note, Nokia)
TweetFollow Us on Twitter

Greg's bite: At Apple, the details matter (take note, Nokia)

By Greg Mills

The uproar was tremendous when Apple refused to support Adobe Flash with the iOS. I will admit some frustration as web pages loaded on iPad with the admonition to load Flash to view the content. I knew I couldn't do that. Oh, well, I figured I didn't need to see that content any way or bother with web sites that didn't support compatible graphic display software.  

Steve Jobs took the extraordinary step of explaining why Adobe Flash wasn't up to the standards Apple required for content players in great detail. While everyone has to admit that Jobs is as anal as you can get, that means Apple product users don't have to be that way to get products that are completely polished and just work. Jobs has taken the frustration out of our experience for us. Thank you, Steve.

Adobe wrung its hands in anguish, claiming everything from industrial warfare to malicious slander. Recently, Adobe launched an updated version of Flash that hopefully fixes the problems.  In addition to being a chip cycle hog running down battery life, there is also an irregularity in special Flash cookies that are essentially hidden from users in a different place than regular browser cookies. Apple had just cause to ban Flash. Let's see if the new version passes muster and, if so, future iOS updates will certainly support it. Apple is deliberate, not defiant.

Video codec standards really matter. The other day I built a web site with a 30-second movie in it and it used up so much memory it just about filled up my .Mac  account memory allotment (I hate the MobileMe name). I use my Apple hosted, online web space to temporarily mount web sites under development to show clients until we are ready to put the site online.  

I loaded the offending movie into iMove and "shared it" as an MPEG and shrunk the movie from 150 to 5MB. Then, I posted the slimmed-down movie, and the difference in memory required to host the site was amazing. My client whined, "Why do I have to load QuickTime to see the movie?" I told her why, and she did. Some PCs don't come with QuickTime loaded, but they should. Microsoft has a history of ignoring competitive elements for its browsers and then screaming the loudest when other companies don't support their codecs.

AT&T Dumb as Hammers saga, part 2. Rather than simply close an existing post pay account and open a new post pay to support his wife's new AT&T iPhone 4, AT&T so frustrated my brother-in-law that he returned the perfectly good iPhone and walked down the street to Verizon. I have supported AT&T's customer service despite the "No Bars in More Places" problem. That is over. It is absurd that it should be so hard to fix an account issue.  

The Daily has launched a newer app to support their online newspaper.  It is reportedly designed to load the content faster and make the experience better.  I will load it and report back.

Nokia has taken drastic steps to counter the Apple iPhone and iPad's iOS by firing their software team. Nokia slashed R&D to zip and plunged into bed with Microsoft. Nokia Stock dropped off 10% overnight and is poised for further erosion today. They still hope to sell 150,000,000 Symbian-based dumb phones despite announcing their OS is a dead end.  They threw the MeeGo OS into the open source pot and raised the white flag.  

Nokia investors are appalled as billions of dollars of R&D spent on proprietary operating systems have effectively been flushed down the toilet. Even Nokia figures it will take at least two years to mount a recovery. Two years in the fast developing cell phone industry is a very long time and spells doom for Nokia. Who can catch up with Apple, with what would then be a four-year head start? Dumb phones and dumb phone manufactures are history and will soon be irrelevant.

If nothing else Nokia CEO Stephen Elop, a former Microsoft executive who came on board a seriously troubled company last September, is a realist. For a long time the company has been pumping phony sunshine out to the media. The numbers showing Nokia's rapid decline in market share finally woke them up. In a recent speech Elop compared his companies situation as being like a man on a burning off-shore oil platform. Do you wait and get burned to a crisp by Apple and Android or jump into the frigid sea and partner with an off the shelf smartphone platform?  They jumped into the sea (the arms of Microsoft's Steve Ballmer).   

Finland is a small country and the footprint of Nokia is huge there. Nokia, as were the rest of the cell phone manufacturing companies around the world caught with their pants down when Apple launched the iPhone. Two or three years ago the fundamentals of the market were suddenly changed, and dumb phones' days were numbered. Nokia failed to move quickly enough to counter Apple and then Google when the Android handsets were launched by every competitor but RIM.

Microsoft is poised to benefit from the huge move by Nokia in making the Windows 7 Mobile OS their platform. As RIM also is falling off, the three remaining players are Apple, Google and Microsoft, in that order. The touch screen OS patent shakedown by Apple will really get under way soon ,and I expect Android to get the silver bullet from Federal Court cases already filed by Apple against every single Android handset manufacturer.  

At a minimum, Android handsets and the OS will be changed, if possible, to avoid infringement of Apple's patented technology. However, should Apple prevail, the decision to license Apple technology to Android handset companies or Google is for Apple alone to make. My money is on the patent infringement-based order to cease and desist infringement with multi-billion dollar damages. Apple is as likely to license the iOS as they have been the Mac OS.  

To further darken the gloom at Nokia, there are rumors that Apple has developed an iPhone Mini which will offer the basics of the iPhone experience at a lower price than the full blown iPhone. Hitting a price point where the cell phone companies can give them away with a two-year contract would nail the coffin shut on Nokia and other dumb phone companies. It would match the low entry investment of the Android.  

There is a pincer action going on, as Apple is well aware of the surge in the Android. One side of the pincer is the market that Apple will support by offering universal iPhones in more markets and to more cell phone networks. The other side of the pincer is the patent infringement issue.  Android is a dead man walking despite what you read in the press.        

That's another Greg's bite for today.

(Greg Mills is currently a graphic and Faux Wall Artist in Kansas City. Formerly a new product R&D man for the paint sundry market, he holds 11 US patents. Greg is an Extra Class Ham Radio Operator, AB6SF, iOS developer and web site designer. He's also working on a solar energy startup using a patent pending process for turning waste dual pane glass window units into thermal solar panels used to heat water see: www.CottageIndustySolar.com Married, with one daughter, Greg writes for intellectual property web sites and on Mac/Tech related issues. See Greg's art web site at
www.gregmills.info He can be emailed at gregmills@mac.com)

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

MacUpdate Desktop 6.0.8 - Search and ins...
MacUpdate Desktop 6 brings seamless 1-click installs and version updates to your Mac. With a free MacUpdate account and MacUpdate Desktop 6, Mac users can now install almost any Mac app on macupdate.... Read more
BitTorrent Sync 2.1.1 - Sync files secur...
BitTorrent Sync allows you to sync unlimited files between your own devices, or share a folder with friends and family to automatically sync anything. File transfers are encrypted. Your information... Read more
Quicksilver 1.3.0 - Application launcher...
Quicksilver is a light, fast and free Mac application that gives you the power to control your Mac with keystrokes alone. Quicksilver allows you to find what you need quickly and easily, then act... Read more
iWatermark Pro 1.72 - Easily add waterma...
iWatermark Pro is the essential watermarking app for professional, business, and personal use. iWatermark, is the number 1 and only watermarking tool available for all 4 platforms iPhone/iPad, Mac,... Read more
RapidWeaver 6.3 - Create template-based...
RapidWeaver is a next-generation Web design application to help you easily create professional-looking Web sites in minutes. No knowledge of complex code is required, RapidWeaver will take care of... Read more
Adobe Photoshop CC 2015 16.0.1 - Profess...
Photoshop CC 2015 is available as part of Adobe Creative Cloud for as little as $19.99/month (or $9.99/month if you're a previous Photoshop customer). Photoshop CS6 is still available for purchase (... Read more
Together 3.4.6 - Store and organize all...
Together helps you organize your Mac, giving you the ability to store, edit and preview your files in a single clean, uncluttered interface. Smart storage. With simple drag-and-drop functionality,... Read more
Monosnap 3.1.0 - Versatile screenshot ut...
Monosnap lets you capture screenshots, share files, and record video and .gifs! Capture: Capture full screen, just part of the screen, or a selected window Make your crop area pixel perfect with... Read more
Cocktail 8.5.1 - General maintenance and...
Cocktail is a general purpose utility for OS X that lets you clean, repair and optimize your Mac. It is a powerful digital toolset that helps hundreds of thousands of Mac users around the world get... Read more
Vienna 3.0.6 :5eaf312: - RSS and Atom ne...
Vienna is a freeware and Open-Source RSS/Atom newsreader with article storage and management via a SQLite database, written in Objective-C and Cocoa, for the OS X operating system. It provides... Read more

Five Nights at Freddy's 4 has Been...
In keeping with tradition, Five Nights at Freddy's 4 has made its way to the App Store with zero warning fanfare. Honestly I'd be disappointed it if happened any other way at this point. [Read more] | Read more »
Doom & Destiny Advanced (Games)
Doom & Destiny Advanced 2.3.4.0 Device: iOS Universal Category: Games Price: $.99, Version: 2.3.4.0 (iTunes) Description: ---SUPER GIGA LAUNCH DISCOUNT! Get it now for cheap or pay more later!---An additional 143 MB download is... | Read more »
Five Nights at Freddys 4 (Games)
Five Nights at Freddys 4 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: This time, the terror has followed you home. | Read more »
This Week at 148Apps: July 27-31, 2015
Winding Down July With 148Apps How do you know what apps are worth your time and money? Just look to the review team at 148Apps. We sort through the chaos and find the apps you're looking for. The ones we love become Editor’s Choice, standing out... | Read more »
You'll Want to Keep an Eye Out for...
If you're the kind of person who had fun hunting down and completing all the codex puzzles in Assassin's Creed 2, then are you ever in for a treat. The Guides looks like it's going to be a very robust collection of similarily odd, seemingly... | Read more »
Vivid Games has Announced Real Boxing 2...
The original Real Boxing was a pretty impressive bit of fisticuffs, but if the trailer Vivid Games is showing off for GamesCom is any indication Real Boxing 2 is going to be even better. [Read more] | Read more »
PAC-MAN Championship Edition DX - Tips,...
[Read more] | Read more »
Card King: Dragon Wars - Tips, Tricks an...
[Read more] | Read more »
Pac-Man Championship Edition DX has brou...
Bandai Namco has released Pac-Man Championship Edition DX on iOS and Android, which features the classic arcade gameplay that we've all grown to love. Pac-Man Championship Edition DX can be enjoyed in much shorter bursts than the arcade versions... | Read more »
Cosmonautica (Games)
Cosmonautica 1.1 Device: iOS Universal Category: Games Price: $6.99, Version: 1.1 (iTunes) Description: Cast off! Are you ready for some hilarious adventures in outer space? | Read more »

Price Scanner via MacPrices.net

MacBook 12 Retina Pundit’s New Favorite Mac
If you’re eyeing the purchase of a new 12-inch Retina MacBook, but wondering if you can live with a single USB-C port, 2011-level CPU performance, and the unorthodox keyboard, you should find... Read more
PDF Element Tool Kit For PDF For Windows 10,...
South Surrey, British Columbia based software developer Wondershare has posted an interesting infographic tracking the development of Microsoft’s flagship Windows operating system over the years,... Read more
27-inch 3.5GHz 5K iMac on sale for $81 off MS...
Adorama has the 27″ 3.5GHz 5K iMac on sale for $2218, $81 off MSRP, including a free copy of Apple’s 3-Year AppleCare Protection Plan. Shipping is free, and Adorama charges sales tax in NY & NJ... Read more
Back-to-School with Tablet and Smartphone Acc...
Belkin helps you prepare for the coming school year with a wide variety of the latest mobile and tablet accessories to outfit both grade school and college students. The line-up includes charging... Read more
11-inch MacBook Airs on sale for $100 off MSR...
Best Buy has 11-inch MacBook Airs on sale for $100 off MSRP. Choose free shipping or free local store pickup (if available). Sale prices for online orders only, in-store prices may vary: - 11″ 1.6GHz... Read more
iPad Air 2 on sale for up to $100 off MSRP
Best Buy has iPad Air 2s on sale for up to $100 off MSRP on their online store for a limited time. Choose free shipping or free local store pickup (if available). Sale prices available for online... Read more
Sale! 13-inch MacBook Pros on sale for $100 o...
B&H Photo has 13″ MacBook Pros on sale for $100 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 13″ 2.5GHz/500GB MacBook Pro: $999.99 save $100 - 13″ 2.7GHz/128GB Retina... Read more
Sale! Save $100 on 13-inch MacBook Airs this...
B&H Photo has the 13″ 1.6GHz/128GB MacBook Air on sale for $899.99 including free shipping plus NY tax only. Their price is $100 off MSRP, and it’s the lowest price available for this model.... Read more
Worldwide Tablet Market Decline Continues, Ap...
The worldwide tablet market declined -7.0% year-over-year in the second quarter of 2015 (2Q15) with shipments totaling 44.7 million units according to preliminary data from the International Data... Read more
TP-LINK TL-PA8030P KIT Powerline Featuring Ho...
Consumer and business networking products provider TP-LINK is now shipping its TL-PA8030P KIT AV1200 3-Port Gigabit Passthrough Powerline Starter Kit that expands your home’s network over its... Read more

Jobs Board

*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
Infrastructure Engineer - *Apple* /Mac - Hil...
Infrastructure Engineer - Apple /Mac Job Code: 1608 # of openings: 1 Description Our fortune 500 client is looking to hire an experienced Infrastructure Engineer to join Read more
Executive Administrative Assistant, *Apple*...
…supporting presentation development for senior leadership. * User experience with Apple hardware and software is preferred. Additional Requirements The following list Read more
*Apple* Bus Company is now hirin - Apple Bus...
Apple Bus Company is now hiring school bus drivers in the Pettis County area. Class B CDL preferred. Free training provided. No nights or weekends required. Flexible Read more
*Apple* Certified Mac Technician - Updated 6...
…and friendly, hands-on technical support to customers troubleshooting and repairing Apple /Mac products with courtesy, speed and skill. Use your problem-solving skills Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.