Greg's bite: At Apple, the details matter (take note, Nokia)
TweetFollow Us on Twitter

Greg's bite: At Apple, the details matter (take note, Nokia)

By Greg Mills

The uproar was tremendous when Apple refused to support Adobe Flash with the iOS. I will admit some frustration as web pages loaded on iPad with the admonition to load Flash to view the content. I knew I couldn't do that. Oh, well, I figured I didn't need to see that content any way or bother with web sites that didn't support compatible graphic display software.  

Steve Jobs took the extraordinary step of explaining why Adobe Flash wasn't up to the standards Apple required for content players in great detail. While everyone has to admit that Jobs is as anal as you can get, that means Apple product users don't have to be that way to get products that are completely polished and just work. Jobs has taken the frustration out of our experience for us. Thank you, Steve.

Adobe wrung its hands in anguish, claiming everything from industrial warfare to malicious slander. Recently, Adobe launched an updated version of Flash that hopefully fixes the problems.  In addition to being a chip cycle hog running down battery life, there is also an irregularity in special Flash cookies that are essentially hidden from users in a different place than regular browser cookies. Apple had just cause to ban Flash. Let's see if the new version passes muster and, if so, future iOS updates will certainly support it. Apple is deliberate, not defiant.

Video codec standards really matter. The other day I built a web site with a 30-second movie in it and it used up so much memory it just about filled up my .Mac  account memory allotment (I hate the MobileMe name). I use my Apple hosted, online web space to temporarily mount web sites under development to show clients until we are ready to put the site online.  

I loaded the offending movie into iMove and "shared it" as an MPEG and shrunk the movie from 150 to 5MB. Then, I posted the slimmed-down movie, and the difference in memory required to host the site was amazing. My client whined, "Why do I have to load QuickTime to see the movie?" I told her why, and she did. Some PCs don't come with QuickTime loaded, but they should. Microsoft has a history of ignoring competitive elements for its browsers and then screaming the loudest when other companies don't support their codecs.

AT&T Dumb as Hammers saga, part 2. Rather than simply close an existing post pay account and open a new post pay to support his wife's new AT&T iPhone 4, AT&T so frustrated my brother-in-law that he returned the perfectly good iPhone and walked down the street to Verizon. I have supported AT&T's customer service despite the "No Bars in More Places" problem. That is over. It is absurd that it should be so hard to fix an account issue.  

The Daily has launched a newer app to support their online newspaper.  It is reportedly designed to load the content faster and make the experience better.  I will load it and report back.

Nokia has taken drastic steps to counter the Apple iPhone and iPad's iOS by firing their software team. Nokia slashed R&D to zip and plunged into bed with Microsoft. Nokia Stock dropped off 10% overnight and is poised for further erosion today. They still hope to sell 150,000,000 Symbian-based dumb phones despite announcing their OS is a dead end.  They threw the MeeGo OS into the open source pot and raised the white flag.  

Nokia investors are appalled as billions of dollars of R&D spent on proprietary operating systems have effectively been flushed down the toilet. Even Nokia figures it will take at least two years to mount a recovery. Two years in the fast developing cell phone industry is a very long time and spells doom for Nokia. Who can catch up with Apple, with what would then be a four-year head start? Dumb phones and dumb phone manufactures are history and will soon be irrelevant.

If nothing else Nokia CEO Stephen Elop, a former Microsoft executive who came on board a seriously troubled company last September, is a realist. For a long time the company has been pumping phony sunshine out to the media. The numbers showing Nokia's rapid decline in market share finally woke them up. In a recent speech Elop compared his companies situation as being like a man on a burning off-shore oil platform. Do you wait and get burned to a crisp by Apple and Android or jump into the frigid sea and partner with an off the shelf smartphone platform?  They jumped into the sea (the arms of Microsoft's Steve Ballmer).   

Finland is a small country and the footprint of Nokia is huge there. Nokia, as were the rest of the cell phone manufacturing companies around the world caught with their pants down when Apple launched the iPhone. Two or three years ago the fundamentals of the market were suddenly changed, and dumb phones' days were numbered. Nokia failed to move quickly enough to counter Apple and then Google when the Android handsets were launched by every competitor but RIM.

Microsoft is poised to benefit from the huge move by Nokia in making the Windows 7 Mobile OS their platform. As RIM also is falling off, the three remaining players are Apple, Google and Microsoft, in that order. The touch screen OS patent shakedown by Apple will really get under way soon ,and I expect Android to get the silver bullet from Federal Court cases already filed by Apple against every single Android handset manufacturer.  

At a minimum, Android handsets and the OS will be changed, if possible, to avoid infringement of Apple's patented technology. However, should Apple prevail, the decision to license Apple technology to Android handset companies or Google is for Apple alone to make. My money is on the patent infringement-based order to cease and desist infringement with multi-billion dollar damages. Apple is as likely to license the iOS as they have been the Mac OS.  

To further darken the gloom at Nokia, there are rumors that Apple has developed an iPhone Mini which will offer the basics of the iPhone experience at a lower price than the full blown iPhone. Hitting a price point where the cell phone companies can give them away with a two-year contract would nail the coffin shut on Nokia and other dumb phone companies. It would match the low entry investment of the Android.  

There is a pincer action going on, as Apple is well aware of the surge in the Android. One side of the pincer is the market that Apple will support by offering universal iPhones in more markets and to more cell phone networks. The other side of the pincer is the patent infringement issue.  Android is a dead man walking despite what you read in the press.        

That's another Greg's bite for today.

(Greg Mills is currently a graphic and Faux Wall Artist in Kansas City. Formerly a new product R&D man for the paint sundry market, he holds 11 US patents. Greg is an Extra Class Ham Radio Operator, AB6SF, iOS developer and web site designer. He's also working on a solar energy startup using a patent pending process for turning waste dual pane glass window units into thermal solar panels used to heat water see: www.CottageIndustySolar.com Married, with one daughter, Greg writes for intellectual property web sites and on Mac/Tech related issues. See Greg's art web site at
www.gregmills.info He can be emailed at gregmills@mac.com)

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Fantastical 2.3.6 - Create calendar even...
Fantastical 2 is the Mac calendar you'll actually enjoy using. Creating an event with Fantastical is quick, easy, and fun: Open Fantastical with a single click or keystroke Type in your event... Read more
Creative Kit 1.1 - $149.99
Creative Kit 2016--made exclusively for Mac users--is your ticket to the most amazing images you've ever created. With a variety of powerful tools at your fingertips, you'll not only repair and fine-... Read more
iMazing 2.2.3 - Complete iOS device mana...
iMazing (was DiskAid) is the ultimate iOS device manager with capabilities far beyond what iTunes offers. With iMazing and your iOS device (iPhone, iPad, or iPod), you can: Copy music to and from... Read more
Apple Configurator 2.4 - Configure and d...
Apple Configurator makes it easy to deploy iPad, iPhone, iPod touch, and Apple TV devices in your school or business. Use Apple Configurator to quickly configure large numbers of devices connected to... Read more
WhatRoute 2.0.18 - Geographically trace...
WhatRoute is designed to find the names of all the routers an IP packet passes through on its way from your Mac to a destination host. It also measures the round-trip time from your Mac to the router... Read more
Posterino 3.3.5 - Create posters, collag...
Posterino offers enhanced customization and flexibility including a variety of new, stylish templates featuring grids of identical or odd-sized image boxes. You can customize the size and shape of... Read more
Skim 1.4.28 - PDF reader and note-taker...
Skim is a PDF reader and note-taker for OS X. It is designed to help you read and annotate scientific papers in PDF, but is also great for viewing any PDF file. Skim includes many features and has a... Read more
Apple macOS Sierra 10.12.4 - The latest...
With Apple macOS Sierra, Siri makes its debut on Mac, with new features designed just for the desktop. Your Mac works with iCloud and your Apple devices in smart new ways, and intelligent... Read more
Apple Numbers 4.1 - Apple's spreads...
With Apple Numbers, sophisticated spreadsheets are just the start. The whole sheet is your canvas. Just add dramatic interactive charts, tables, and images that paint a revealing picture of your data... Read more
Xcode 8.3 - Integrated development envir...
Xcode includes everything developers need to create great applications for Mac, iPhone, iPad, and Apple Watch. Xcode provides developers a unified workflow for user interface design, coding, testing... Read more

Power Rangers: Legacy Wars beginner...
Rita Repulsa is back, but this time she's invading your mobile phone in Power Rangers: Legacy Wars. What looks to be a straightforward beat 'em up is actually a tough-as-nails multiplayer strategy game that requires some deft tactical maneuvering.... | Read more »
Hearthstone celebrates the upcoming Jour...
Hearthstone gets a new expansion, Journey to Un'Goro, in a little over a week, and they'll be welcoming the Year of the Mammoth, the next season, at the same time. There's a lot to be excited about, so Blizzard is celebrating in kind. Players will... | Read more »
4 smart and stylish puzzle games like Ty...
TypeShift launched a little over a week ago, offering some puzzling new challenges for word nerds equipped with an iOS device. Created by Zach Gage, the mind behind Spelltower, TypeShift boasts, like its predecessor, a sleak design and some very... | Read more »
The best deals on the App Store this wee...
Deals, deals, deals. We're all about a good bargain here on 148Apps, and luckily this was another fine week in App Store discounts. There's a big board game sale happening right now, and a few fine indies are still discounted through the weekend.... | Read more »
The best new games we played this week
It's been quite the week, but now that all of that business is out of the way, it's time to hunker down with some of the excellent games that were released over the past few days. There's a fair few to help you relax in your down time or if you're... | Read more »
Orphan Black: The Game (Games)
Orphan Black: The Game 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: Dive into a dark and twisted puzzle-adventure that retells the pivotal events of Orphan Black. | Read more »
The Elder Scrolls: Legends is now availa...
| Read more »
Ticket to Earth beginner's guide: H...
Robot Circus launched Ticket to Earth as part of the App Store's indie games event last week. If you're not quite digging the space operatics Mass Effect: Andromeda is serving up, you'll be pleased to know that there's a surprising alternative on... | Read more »
Leap to victory in Nexx Studios new plat...
You’re always a hop, skip, and a jump away from a fiery death in Temple Jump, a new platformer-cum-endless runner from Nexx Studio. It’s out now on both iOS and Android if you’re an adventurer seeking treasure in a crumbling, pixel-laden temple. | Read more »
Failbetter Games details changes coming...
Sunless Sea, Failbetter Games' dark and gloomy sea explorer, sets sail for the iPad tomorrow. Ahead of the game's launch, Failbetter took to Twitter to discuss what will be different in the mobile version of the game. Many of the changes make... | Read more »

Price Scanner via MacPrices.net

Is A New 10.5-inch iPad Still Coming In April...
There was no sign or mention of a long-rumored and much anticipated 10.5-inch iPad Pro in Apple’s product announcements last week. The exciting iPad news was release of an upgraded iPad Air with a... Read more
T-Mobile’s Premium Device Protection Now Incl...
Good news for T-Mobile customers who love their iPhones and iPads. The “Un-carrier” has become the first national wireless company to give customers AppleCare Services at zero additional cost as part... Read more
FileWave Ensures Support for Latest Apple OS...
FileWave multi-platform device management providers announced support for Apple’s release yesterday of iOS 10.3, macOS Sierra 10.12.4, and tvOS 11.2. FileWave has a history of providing zero-day... Read more
Use Apple’s Education discount to save up to...
Purchase a new Mac or iPad using Apple’s Education Store and take up to $300 off MSRP. All teachers, students, and staff of any educational institution qualify for the discount. Shipping is free: -... Read more
Apple refurbished Apple Watches available sta...
Apple is now offering Certified Refurbished Series 1 and Series 2 Apple Watches for 14-16% off MSRP, starting at $229. An Apple one-year warranty is included with each watch. Shipping is free: Series... Read more
9-inch 32GB Space Gray iPad Pro on sale for $...
B&H Photo has the 9.7″ 32GB Space Gray Apple iPad Pro on sale for $549 for a limited time. Shipping is free, and B&H charges NY sales tax only. Their price is $50 off MSRP. Read more
13-inch MacBook Airs on sale for $100-$150 of...
B&H Photo has 13″ MacBook Airs on sale for up to $150 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 13″ 1.6GHz/128GB MacBook Air (MMGF2LL/A): $899 $100 off MSRP - 13″ 1.... Read more
13-inch MacBook Airs, Apple refurbished, in s...
Apple has Certified Refurbished 2016 13″ MacBook Airs available starting at $849. An Apple one-year warranty is included with each MacBook, and shipping is free: - 13″ 1.6GHz/8GB/128GB MacBook Air: $... Read more
12-inch Retina MacBooks on sale for $1199, sa...
B&H has 12″ 1.1GHz Retina MacBooks on sale for $100 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 12″ 1.1GHz Space Gray Retina MacBook: $1199 $100 off MSRP - 12″ 1.1GHz... Read more
Save up to $260 with Apple refurbished 12-inc...
Apple has Certified Refurbished 2016 12″ Retina MacBooks available for $200-$260 off MSRP. Apple will include a standard one-year warranty with each MacBook, and shipping is free. The following... Read more

Jobs Board

Fulltime aan de slag als shopmanager in een h...
Ben jij helemaal gek van Apple -producten en vind je het helemaal super om fulltime shopmanager te zijn in een jonge en hippe elektronicazaak? Wil jij werken in Read more
Desktop Analyst - *Apple* Products - Montef...
…technology to improve patient care. JOB RESPONSIBILITIES: Provide day-to-day support for Apple Hardware and Software in the environment based on the team's support Read more
*Apple* Mobile Master - Best Buy (United Sta...
**493168BR** **Job Title:** Apple Mobile Master **Location Number:** 000827-Denton-Store **Job Description:** **What does a Best Buy Apple Mobile Master do?** At Read more
Fulltime aan de slag als shopmanager in een h...
Ben jij helemaal gek van Apple -producten en vind je het helemaal super om fulltime shopmanager te zijn in een jonge en hippe elektronicazaak? Wil jij werken in Read more
*Apple* Mobile Master - Best Buy (United Sta...
**492889BR** **Job Title:** Apple Mobile Master **Location Number:** 000886-Norwalk-Store **Job Description:** **What does a Best Buy Apple Mobile Master do?** Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.