Greg's bite: At Apple, the details matter (take note, Nokia)
TweetFollow Us on Twitter

Greg's bite: At Apple, the details matter (take note, Nokia)

By Greg Mills

The uproar was tremendous when Apple refused to support Adobe Flash with the iOS. I will admit some frustration as web pages loaded on iPad with the admonition to load Flash to view the content. I knew I couldn't do that. Oh, well, I figured I didn't need to see that content any way or bother with web sites that didn't support compatible graphic display software.  

Steve Jobs took the extraordinary step of explaining why Adobe Flash wasn't up to the standards Apple required for content players in great detail. While everyone has to admit that Jobs is as anal as you can get, that means Apple product users don't have to be that way to get products that are completely polished and just work. Jobs has taken the frustration out of our experience for us. Thank you, Steve.

Adobe wrung its hands in anguish, claiming everything from industrial warfare to malicious slander. Recently, Adobe launched an updated version of Flash that hopefully fixes the problems.  In addition to being a chip cycle hog running down battery life, there is also an irregularity in special Flash cookies that are essentially hidden from users in a different place than regular browser cookies. Apple had just cause to ban Flash. Let's see if the new version passes muster and, if so, future iOS updates will certainly support it. Apple is deliberate, not defiant.

Video codec standards really matter. The other day I built a web site with a 30-second movie in it and it used up so much memory it just about filled up my .Mac  account memory allotment (I hate the MobileMe name). I use my Apple hosted, online web space to temporarily mount web sites under development to show clients until we are ready to put the site online.  

I loaded the offending movie into iMove and "shared it" as an MPEG and shrunk the movie from 150 to 5MB. Then, I posted the slimmed-down movie, and the difference in memory required to host the site was amazing. My client whined, "Why do I have to load QuickTime to see the movie?" I told her why, and she did. Some PCs don't come with QuickTime loaded, but they should. Microsoft has a history of ignoring competitive elements for its browsers and then screaming the loudest when other companies don't support their codecs.

AT&T Dumb as Hammers saga, part 2. Rather than simply close an existing post pay account and open a new post pay to support his wife's new AT&T iPhone 4, AT&T so frustrated my brother-in-law that he returned the perfectly good iPhone and walked down the street to Verizon. I have supported AT&T's customer service despite the "No Bars in More Places" problem. That is over. It is absurd that it should be so hard to fix an account issue.  

The Daily has launched a newer app to support their online newspaper.  It is reportedly designed to load the content faster and make the experience better.  I will load it and report back.

Nokia has taken drastic steps to counter the Apple iPhone and iPad's iOS by firing their software team. Nokia slashed R&D to zip and plunged into bed with Microsoft. Nokia Stock dropped off 10% overnight and is poised for further erosion today. They still hope to sell 150,000,000 Symbian-based dumb phones despite announcing their OS is a dead end.  They threw the MeeGo OS into the open source pot and raised the white flag.  

Nokia investors are appalled as billions of dollars of R&D spent on proprietary operating systems have effectively been flushed down the toilet. Even Nokia figures it will take at least two years to mount a recovery. Two years in the fast developing cell phone industry is a very long time and spells doom for Nokia. Who can catch up with Apple, with what would then be a four-year head start? Dumb phones and dumb phone manufactures are history and will soon be irrelevant.

If nothing else Nokia CEO Stephen Elop, a former Microsoft executive who came on board a seriously troubled company last September, is a realist. For a long time the company has been pumping phony sunshine out to the media. The numbers showing Nokia's rapid decline in market share finally woke them up. In a recent speech Elop compared his companies situation as being like a man on a burning off-shore oil platform. Do you wait and get burned to a crisp by Apple and Android or jump into the frigid sea and partner with an off the shelf smartphone platform?  They jumped into the sea (the arms of Microsoft's Steve Ballmer).   

Finland is a small country and the footprint of Nokia is huge there. Nokia, as were the rest of the cell phone manufacturing companies around the world caught with their pants down when Apple launched the iPhone. Two or three years ago the fundamentals of the market were suddenly changed, and dumb phones' days were numbered. Nokia failed to move quickly enough to counter Apple and then Google when the Android handsets were launched by every competitor but RIM.

Microsoft is poised to benefit from the huge move by Nokia in making the Windows 7 Mobile OS their platform. As RIM also is falling off, the three remaining players are Apple, Google and Microsoft, in that order. The touch screen OS patent shakedown by Apple will really get under way soon ,and I expect Android to get the silver bullet from Federal Court cases already filed by Apple against every single Android handset manufacturer.  

At a minimum, Android handsets and the OS will be changed, if possible, to avoid infringement of Apple's patented technology. However, should Apple prevail, the decision to license Apple technology to Android handset companies or Google is for Apple alone to make. My money is on the patent infringement-based order to cease and desist infringement with multi-billion dollar damages. Apple is as likely to license the iOS as they have been the Mac OS.  

To further darken the gloom at Nokia, there are rumors that Apple has developed an iPhone Mini which will offer the basics of the iPhone experience at a lower price than the full blown iPhone. Hitting a price point where the cell phone companies can give them away with a two-year contract would nail the coffin shut on Nokia and other dumb phone companies. It would match the low entry investment of the Android.  

There is a pincer action going on, as Apple is well aware of the surge in the Android. One side of the pincer is the market that Apple will support by offering universal iPhones in more markets and to more cell phone networks. The other side of the pincer is the patent infringement issue.  Android is a dead man walking despite what you read in the press.        

That's another Greg's bite for today.

(Greg Mills is currently a graphic and Faux Wall Artist in Kansas City. Formerly a new product R&D man for the paint sundry market, he holds 11 US patents. Greg is an Extra Class Ham Radio Operator, AB6SF, iOS developer and web site designer. He's also working on a solar energy startup using a patent pending process for turning waste dual pane glass window units into thermal solar panels used to heat water see: www.CottageIndustySolar.com Married, with one daughter, Greg writes for intellectual property web sites and on Mac/Tech related issues. See Greg's art web site at
www.gregmills.info He can be emailed at gregmills@mac.com)

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Latest Forum Discussions

See All

Can PokeMatch help you find love with Po...
The unofficial Pokemon GO companion app space has exploded almost as fast as the game itself over the last few weeks. Aspiring app developers, many of them working solo, have given us apps that locate Pokemon, keep track of the server status, and... | Read more »
How to get started with Prisma
If there's one thing people like to do more than taking pictures with their smartphones, it's tinkering with those photos in some way. Numerous apps have sprung up over the last several years that allow you to use filters and special effects to... | Read more »
6 Pokemon GO updates you can expect, acc...
Pokemon GO had a scheduled appearance at this year's San Diego Comic-Con for a while, but it was only relatively close to the show that it was upgraded to a spot in Hall H. That's the biggest venue at SDCC, one usually reserved for the largest... | Read more »
How to evolve Eevee in Pokemon GO
By now, almost everyone should be hip to how to evolve Pokemon in Pokemon GO (and if not, there's a guide for that). Just gather enough candy of the appropriate type, feed them all to the Pokemon, and evolution happens. It's a miracle that would... | Read more »
CSR Racing 2: Guide to all game modes
It might not seem like there are all that many ways to go fast in a straight line, but CSR Racing 2 begs to differ. [Read more] | Read more »
Bulb Boy (Games)
Bulb Boy 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: Multi-award winning 2D point & click horror adventure about a boy with a glowing head. | Read more »
5 top free emoji keyboard apps
If we're not at peak emoji yet as a society, it feels like we definitely should be. The emoji concept has gone far beyond what anyone in Japan could have envisioned when the people there unleashed it on an unsuspecting world, but the West has... | Read more »
How to unlock more characters in Disney...
One of the big charms of Disney Emoji Blitz is seeing a wide variety of beloved Disney and Pixar characters transformed into smiling emojis. Even someone like the sneaky Randall from Monsters Inc., who probably never cracked a smile on film, is... | Read more »
Cubway (Games)
Cubway 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: Cubway is a journey with an abstract story of lifecycle of rebirth, called Samsara. Guide the cube through the long way full of dangers... | Read more »
Colorcube (Games)
Colorcube 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: Turn pieces and blend colours in this minimal yet visually stunning puzzler.Over 200 handcrafted and challenging levels. Features... | Read more »

Price Scanner via MacPrices.net

GSK Rheumatoid Arthritis Study Leverages iPho...
Global healthcare products company GlaxoSmithKline (GSK) says that since 2014 they have begun transforming the way they conduct research, by leveraging state-of-the-art digital technologies — a... Read more
Clearance 12-inch Retina MacBooks, Apple refu...
Apple has Certified Refurbished 2015 12″ Retina MacBooks available starting at $929. Apple will include a standard one-year warranty with each MacBook, and shipping is free. The following... Read more
13-inch Retina MacBook Pros on sale for up to...
B&H Photo has 13″ Retina MacBook Pros on sale for up to $150 off MSRP. Shipping is free, and B&H charges NY tax only: - 13″ 2.7GHz/128GB Retina MacBook Pro: $1199 $100 off MSRP - 13″ 2.7GHz/... Read more
13-inch 1.6GHz/128GB MacBook Air on sale for...
Amazon has the 13″ 1.6GHz/128GB MacBook Air on sale for $200 off MSRP for a limited time. Shipping is free: - 13″ 1.6GHz/128GB MacBook Air (sku MMGF2LL/A): $799.99 $200 off MSRP Their price is the... Read more
13-inch 1.6GHz/256GB MacBook Air on sale for...
Amazon has the 13″ 1.6GHz/256GB MacBook Air on sale for $200 off MSRP for a limited time. Shipping is free: - 13″ 1.6GHz/256GB MacBook Air (sku MMGG2LL/A): $999.99 $200 off MSRP Their price is the... Read more
Free iOS Business App notably* Helps Service...
PayStudio Inc. has introduced their new business app notably* 1.0, developed for iPhone and iPod touch. notably* was specifically developed to help service and trade professionals go digital and... Read more
27-inch iMacs on sale for $200 off MSRP
Amazon has 27″ iMacs on sale for $200 off MSRP including free shipping: - 27″ 3.3GHz iMac 5K: $2099 $200 off MSRP - 27″ 3.2GHz/1TB Fusion iMac 5K: $1799.99 $200 off MSRP - 27″ 3.2GHz/1TB HD iMac 5K... Read more
Mac Pros on sale for $200 off MSRP
B&H Photo has Mac Pros on sale for $200 off MSRP. Shipping is free, and B&H charges sales tax in NY only: - 3.7GHz 4-core Mac Pro: $2799, $200 off MSRP - 3.5GHz 6-core Mac Pro: $3799, $200... Read more
Save up to $600 with Apple refurbished Mac Pr...
Apple has Certified Refurbished Mac Pros available for up to $600 off the cost of new models. An Apple one-year warranty is included with each Mac Pro, and shipping is free. The following... Read more
Apple price trackers, updated continuously
Scan our Apple Price Trackers for the latest information on sales, bundles, and availability on systems from Apple’s authorized internet/catalog resellers. We update the trackers continuously: - 15″... Read more

Jobs Board

*Apple* Retail - Multiple Positions, Willow...
Job Description:SalesSpecialist - Retail Customer Service and SalesTransform Apple Store visitors into loyal Apple customers. When customers enter the store, Read more
*Apple* Evangelist - JAMF Software (United S...
The Apple Evangelist is responsible for building and cultivating strategic relationships with Apple 's small and mid-market business development field teams. This Read more
*Apple* Solutions Consultant - APPLE (United...
Job Summary As an Apple Solutions Consultant, you'll be the link between our future customers and our products. You'll showcase your entrepreneurial spirit as you Read more
*Apple* Professional Learning Specialist - A...
Job Summary The Apple Professional Learning Specialist is a full-time position for one year with Apple in the Phoenix, AZ area. This position requires a high Read more
*Apple* Picker - Apple Hill Orchard (United...
Apple Hill Orchard, Co. Rte. 21,Whitehall, NY 9/7/16-10/228/16. Pick fresh market or processing apples Productivity of 60 boxes and 80 boxes processing fruit per Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.