Greg's bite: MSNBC touts Window Mobile 7 
TweetFollow Us on Twitter

Greg's bite: MSNBC touts Window Mobile 7 

By Greg Mills

Sometimes the tech media runs the most hysterical articles, ones that are so transparently sponsored by big money. Case in point: an MSNBC article (http://www.msnbc.msn.com/id/38741936/ns/technology_and_science-wireless/) touting the unreleased vaporware that is the Mobile Windows 7 platform that Microsoft is busy working on.  

Posting a review of vaporware is an exercise in foolishness, especially given Microsoft's lousy track record. They raise expectations to counter innovative products Apple actually releases. The failed Vista, Kin and Zune employees are hard at work putting their vast innovation skills into this coming Mobile OS, which is really Microsoft's "too late, last chance" to even be relevant in the modern smartphone market.

To understand how such mindless dribble could be posted on a major news web site, like MSNBC, note that the M in the name stands for Microsoft. The author mentions the fact that, while the company that writes his paychecks is a joint venture between Microsoft and NBC Universal, he claims "his opinion is not influenced in any way." Hmmm, as Shakespeare noted, "thou protesteth too much." To think that this phony "flowers" article he posted was unbiased is nonsense. What legitimated tech writer pumps unreleased vaporware anyway? Of course, he presents his "proof of impartiality" by admitting he uses an iPhone.

When Wilson Rothman actuality trashes his iPhone for a Windows Mobile 7 phone, that is when he has some credibility to tout the promised Microsoft OS. The new Windows Mobile OS is expected to launch with a whopping 50 games available, all of which are related to the Xbox. 

In fact, the killer function is that the un-launched vaporware Mobile OS is counting on is a connection to the game console. Sound to me like Microsoft is strong-arming it's Xbox developers to write apps for the promised mobile OS.  Rothman says, "The good news is, it sounds like the games division (of Microsoft) is totally on board, and ready to fight for this as if it were a console: to produce mobile versions of Xbox favorites while sweet-talking the owners of other major console franchises to get with the program." 

Yeah right. Major developers were born yesterday and just love everything Microsoft does.

The concept is that games on the Windows Mobile OS will work with Xbox to operate their 3-D avatar and keep track of Xbox scores as well as working over the Xbox live system. All this sounds like it could be done with an iPhone or Android app ... why punish the world with another flavor of Windows?  

Frankly, I expect that some developer will do just that. Gut the killer app Microsoft is counting on by releasing an iPhone and Android app that does the "Mobile Xbox" tricks on iPhones and Androids. Who would then buy a Windows cell phone. Or, more importantly, who will build them one? Mattel may sit this one out, having been badly burned by manufacturing the disastrously infamous Ken (Kin) phone for Microsoft.

Assume of the 25 million Xbox owners out there, half are old enough to own a smartphone. Then assume that of the 12.5 million Xbox owners old enough to buy and support a smartphone 80% of them also own a PlayStation or Wii, which they like even better than the Xbox. How many rabid Xbox owners are so into Xbox they will put up with the indignities of using a brand new Microsoft Windows Mobile OS to hook up to their internet connected Xboxes? The answer is not enough to matter in the real smartphone war going on between Apple and Google.  

I count RIM as also losing out due to the loss of unique encrypted security features they need to hold onto the business market they have enjoyed in the past. Microsoft is an also ran mobile cell phone OS vendor, but a stone looser in the modern smartphone market.

Also, hanging the name "Windows" around the neck of the promised Microsoft Mobile OS is an albatross due to the misery PC users associate with that name. I bet Wilson Rothman US$20 Microsoft is completely out of the mobile OS business by this time next year and will take a serious loss on Windows Mobile 7.  I would bet him another $20 that Microsoft CEO Ballmer is out by this time next year.  

(Greg Mills is currently a Faux Artist in Kansas City. Formerly a new product R&D man for the paint sundry market, he holds 11 US patents. He's working on a solar energy startup using a patent pending process of turning waste dual pane glass into thermal solar panels used to heat water. Married, with one daughter still at home, Greg writes for intellectual web sites and Mac related issues. See Greg's web sites at http://www.gregmills.info . He can be emailed at gregmills@mac.com )

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Tinderbox 7.0.1 - Store and organize you...
Tinderbox is a personal content management assistant. It stores your notes, ideas, and plans. It can help you organize and understand them. And Tinderbox helps you share ideas through Web journals... Read more
Direct Mail 4.3.9 - Create and send grea...
Direct Mail is an easy-to-use, fully-featured email marketing app purpose-built for OS X. It lets you create and send great looking email campaigns. Start your newsletter by selecting from a gallery... Read more
FotoMagico 5.4 - Powerful slideshow crea...
FotoMagico lets you create professional slideshows from your photos and music with just a few, simple mouse clicks. It sports a very clean and intuitive yet powerful user interface. High image... Read more
beaTunes 4.6.12 - Organize your music co...
beaTunes is a full-featured music player and organizational tool for music collections. How well organized is your music Library? Are your artists always spelled the same way? Any R.E.M. vs REM?... Read more
Spotify 1.0.49.125. - Stream music, crea...
Spotify is a streaming music service that gives you on-demand access to millions of songs. Whether you like driving rock, silky R&B, or grandiose classical music, Spotify's massive catalogue puts... Read more
Eye Candy 7.2.0.50 - 30 professional Pho...
Eye Candy renders realistic effects that are difficult or impossible to achieve in Photoshop alone, such as Fire, Chrome, and the new Lightning. Effects like Animal Fur, Smoke, and Reptile Skin are... Read more
Safari Technology Preview 10.2 - The new...
Safari Technology Preview contains the most recent additions and improvements to WebKit and the latest advances in Safari web technologies. And once installed, you will receive notifications of... Read more
Microsoft Office 2016 15.31 - Popular pr...
Microsoft Office 2016 - Unmistakably Office, designed for Mac. The new versions of Word, Excel, PowerPoint, Outlook and OneNote provide the best of both worlds for Mac users - the familiar Office... Read more
QuickBooks 16.1.12.1564 R13 - Financial...
QuickBooks helps you manage your business easily and efficiently. Organize your finances all in one place, track money going in and out of your business, and spot areas where you can save. Built for... Read more
1Password 6.6.1 - Powerful password mana...
1Password is a password manager that uniquely brings you both security and convenience. It is the only program that provides anti-phishing protection and goes beyond password management by adding Web... Read more

Rabbids Crazy Rush Guide: How to unlock...
The Rabbids are back in a new endless running adventure, Rabbids Crazy Rush. It's more ridiculous cartoon craziness as you help the little furballs gather enough fuel (soda) to get to the moon. Sure, it's a silly idea, but everyone has dreams --... | Read more »
Tavern Guardians (Games)
Tavern Guardians 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: Tavern Guardians is a Hack-and-Slash action game played in the style of a match-three. You can experience high pace action... | Read more »
Slay your way to glory in idle RPG Endle...
It’s a golden age for idle games on the mobile market, and those addictive little clickers have a new best friend. South Korean developer Ekkorr released Endless Frontier last year, and players have been idling away the hours in the company of its... | Read more »
Tiny Striker: World Football Guide - How...
| Read more »
Good news everyone! Futurama: Worlds of...
Futurama is finding a new home on mobile in TinyCo and Fox Interactive's new game, Futurama: Worlds of Tomorrow. They're really doing it up, bringing on board Futurama creator Matt Groening along with the original cast and writers. TinyCo wants... | Read more »
MUL.MASH.TAB.BA.GAL.GAL (Games)
MUL.MASH.TAB.BA.GAL.GAL 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: ENDLESS UPGRADES. CONSTANT DANGER. ANCIENT WISDOM. BOUNCY BALLS. Launch Sale, 40% OFF for a very limited time!!! MUL.... | Read more »
Dungeon Rushers (Games)
Dungeon Rushers 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: Dungeon Rushers is a 2D tactical RPG combining dungeon crawler’s gameplay and turn based fights. Manage your team, loot dusty... | Read more »
Blasty Bubs is a colorful Pinball and Br...
QuickByte Games has another arcade treat in the works -- this time it's a mishmash of brick breaking and Pinball mechanics. It's called Blasty Bubs, and it's a top down brickbreaker that has you slinging balls around a board. [Read more] | Read more »
Corsola and Heracross are the new region...
Generation 2 finally launched in Pokémon GO, unleashing a brand new batch of Pokémon into the wild. Even before the update went live people were speculating on how to catch elusive Pokémon like the legendary "dogs", Unknown, and whether or not... | Read more »
The Warlock of Firetop Mountain (Games)
The Warlock of Firetop Mountain 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: An epic adventure through a mysterious mountain filled with monsters, magic and mayhem! “...it looks downright... | Read more »

Price Scanner via MacPrices.net

15-inch Touch Bar MacBook Pros on sale for up...
B&H Photo has the new 2016 15″ Apple Touch Bar MacBook Pros in stock today and on sale for up to $150 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 15″ 2.7GHz Touch Bar... Read more
12-inch Retina MacBooks on sale for $1150, $1...
B&H has 12″ 1.1GHz Retina MacBooks on sale for $150 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 12″ 1.1GHz Space Gray Retina MacBook: $1149 $150 off MSRP - 12″ 1.1GHz... Read more
Apple restocks refurbished 11-inch MacBook Ai...
Apple has Certified Refurbished 11″ MacBook Airs (the latest models recently discontinued by Apple), available for up to $170 off original MSRP. An Apple one-year warranty is included with each... Read more
Apple Park Opens to Employees in April With T...
Apple has announced that Apple Park, the company’s new 175-acre campus, will be ready for employees to begin occupying in April. The process of moving more than 12,000 people will take over six... Read more
Manhattan Neighbors for Safer Telecommunicati...
A new education and advocacy group focused on cell phone and wireless risks, Manhattan Neighbors for Safer Telecommunications, launched today at http://www.ManhattanNeighbors.org. Manhattan... Read more
Portable Dual DisplayPort Monitor Dock Enable...
IOGEAR has announced the launch of its USB-C Dual DisplayPort Monitor Portable Dock (GUC3CMST). The dock enables users to easily connect two DisplayPort monitors to a USB-C or Thunderbolt 3 laptop to... Read more
13-inch 2.7GHz Retina MacBook Pro on sale for...
Amazon.com has restocked the 13″ 2.7GHz/128GB Retina MacBook Pro (MF839LL/A) for $200 off MSRP including free shipping: - 13″ 2.7GHz/128GB Retina MacBook Pro: $1099 $200 off MSRP This model tends to... Read more
Apple’s New iPad Ads Don’t Address Pro Users’...
Apple launched a new tranche of iPad Pro TV ads last week addressing actual queries and challenges from the Twitterverse, albeit using actors for the visuals. That’s great. As an iPad fan and heavy... Read more
Free Verbum Catholic Bible Study App For iOS
The Verbum mobile app runs on Logos’ powerful Bible software and is an advanced resource for mobile Catholic study. The Verbum app surrounds the Bible with the Tradition. Verbum comes with 15 free... Read more
27-inch Apple iMacs on sale for up to $200 of...
B&H Photo has 27″ Apple iMacs on sale for up to $200 off MSRP, each including free shipping plus NY sales tax only: - 27″ 3.3GHz iMac 5K: $2099.99 $200 off MSRP - 27″ 3.2GHz/1TB Fusion iMac 5K: $... Read more

Jobs Board

*Apple* Retail - Multiple Positions- Chicago...
SalesSpecialist - Retail Customer Service and SalesTransform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
Manager *Apple* Systems Administration - Pu...
Req ID 3315BR Position Title Manager, Apple Systems Administration Job Description The Manager of Apple Systems Administration oversees the administration and Read more
*Apple* Retail - Multiple Positions - Apple,...
Job Description: Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, Read more
Manager *Apple* Systems Administration - Pu...
Req ID 3315BR Position Title Manager, Apple Systems Administration Job Description The Manager of Apple Systems Administration oversees the administration and Read more
*Apple* Retail - Multiple Positions - Apple,...
Job Description: Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.