Sorenson Media today announced Sorenson Squeeze 4, a new line of video compression applications for digital video professionals and enthusiasts. The new Sorenson Squeeze 4 product family includes the Sorenson Squeeze 4 Compression Suite, Sorenson Squeeze 4 for Macromedia Flash MX, and Sorenson Squeeze 4 for MPEG-4 — all of which are available in Windows and Macintosh versions. Sorenson Squeeze 4 Compression Suite adds high definition options, AVC encoding, and a new user interface for improved workflow efficiency. The Sorenson Squeeze 4 product line is expected to ship in the third quarter of 2004. Sorenson Squeeze 4 Compression Suite is priced at US$449, Sorenson Squeeze 4 for Macromedia Flash MX is $119, and Sorenson Squeeze 4 for MPEG-4 is US$199. Upgrade pricing is also available for current users of Sorenson Media products.