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Blue World Ships Lasso Studio 6 For Adobe Golive 6

December 19, 2002


Significant enhancements provide complete solution for quickly building
data-driven Web sites within an easy to use graphical environment.

Bellevue, WA–December 19, 2002–Blue World Communications, Inc.–pioneers
of the Web Data Engine(tm)–today announced the immediate availability of
Lasso Studio 6 for Adobe GoLive 6 on Mac OS X and Windows 2000/XP.

“Lasso Studio allows non-programmers to quickly build data-driven Web sites
using an intuitive set of tools and wizards,” said Bill Doerrfeld, CEO of
Blue World. “The enhanced productivity offered by Lasso Studio allows Web
designers to save time and money so they may focus less on technical
challenges and more on creative and business advancements.”

About Lasso Studio 6

Lasso Studio 6 is the successor to Lasso Studio 1.x. Lasso Studio
transforms leading Web site editors into robust environments for building
Lasso-based data-driven Web sites. Designed for entry-level Web designers
to intermediate Web developers, Lasso Studio provides a complete authoring
environment which dramatically eases the process of building data-driven
Web sites.

New Features

Lasso Studio 6 includes the following new and enhanced features:

Live Data Preview – Ability to display and navigate through data from your
databases while precisely editing how it will appear in your Web pages.
Eases the process of visualizing how dynamically generated Web data will

Snapshot Editor – Allows editing of stored snapshot files which contain
database schema information and queries for sample record sets.

Show/Hide Database Schema – Ability to selectively show/hide database
schema information (e.g. databases, tables, fields). Allows Web designers
to more easily focus on data relevant for specific projects.

Redesigned Interface – All aspects of Lasso Studio have been redesigned and
rearchitected to provide enhanced usability and accessibility while
streamlining the overall workflow.

Enhanced Performance – Lasso Studio was completely rewritten to provide
enhanced performance while minimizing RAM overhead requirements.

Inline Methodology – Full support for inline methodology throughout Lasso
Studio including within the Site Builder, Form Builder, Tag Editor and
Inline Tag Inspector.

Lasso Studio Palette – Floating palette with easy access to the Database
Selector, Data Preview and Preferences palettes.

Customizable Objects Display – Ability to display LDML code as graphic
icons or as text objects with tag name or full tag expression options.

Authoring Platform Support – Support for Adobe GoLive 6 on Mac OS X and
Windows 2000/XP.

Lasso Professional 6 Server Environment – A feature-complete single-user
version of Lasso Professional 6 is included complete with all provided

Setup and Server Connectivity – The process of installing and setting up
Lasso Studio and connecting to a Lasso server environment has been
dramatically streamlined and simplified.

Parameter Editor – New Parameter Editor and Tag Selector ease the process
of editing complex expressions.

LDML 6 and Objects – Over 10 new objects provide complete support for LDML
6, the language for the Lasso 6 product line. Dedicated tag inspectors ease
the process of selecting appropriate tag parameters with accurate syntax.

Syntax – Support for standard syntax, LassoScript, custom tags and expressions.

LDML Updater – Supports updating LDML 3 and LDML 5 based sites to LDML 6
with appropriate syntax.

Documentation – The documentation has been completely rewritten to follow a
task-oriented approach with new style guidelines.

Availability and Pricing

Lasso Studio 6 for Adobe GoLive 6 is immediately available for purchase
from the Blue World Store ( at $349 for the download
version and $399 for the box version (includes printed user guide, CD-ROM
and box). Registered customers who own a license of Lasso Studio 1.x for
Adobe GoLive may upgrade to Lasso Studio 6 for Adobe GoLive for $199 for
the download version and $249 for the box version.

Free 30-Day Demo

A 30-day evaluation version of Lasso Studio 6 is available immediately at
( The
evaluation version contains the complete package–including all of the
documentation–with all features enabled for use for up to 30 days.

Additional Information

Additional information about Lasso Studio 6 for Adobe GoLive 6 is available
at the Lasso Studio Web site at (

About Blue World

Blue World Communications ( delivers cross-platform
software tools allowing Web developers and designers to quickly build and
serve powerful data-driven Web sites. Blue World provides Lasso
Professional, Lasso Studio and in fulfillment of its mission
to bring business to the Internet(tm).

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