Apple’s negotiations with Formula 1 looks to land in a deal that will see the tech company gets the streaming rights to Formula 1 races in the U.S., according to a Puck newsletter by John Ourland, is finally approaching the end.
Disney-owned EPSN has the U.S. rights. Reportedly, ESPN did have an exclusive option to negotiate continuing the present contract, but that ended in 2024 without a deal. Consequently, ESPN can now face competition from Apple and, according to two unnamed sources, potentially other bidders.
Business Insider says Apple is apparently willing to pay much more than ESPN is willing to pony up. The article says the tech giant has submitted a bid worth at least US$150 million a year to stream the races starting in 2026.
This will be the third sports streaming deal for Apple. The company already has deals to stream some pro baseball games, and all of Major League Soccer’s games, will have a third sports streaming offering next year.
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