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Recommended reading: ‘USX for Lean Startupus’

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Great user experiences (UX) are essential for products, but creating one can be a lengthy and expensive process. “UX for Lean Startups” from O’Reilly is designed to help.

With the book you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build a UX they’ll love, and reduce the time it takes to get your product to market. You need no prior experience in UX or design to get started.

“UX for Lean Startups” helps you:

° Determine whether people will buy your product before you build it;

° Listen to your customers throughout the product’s lifecycle;

° Understand why you should design a test before you design a product;

° Get nine tools that are critical to designing your product;

° Discern the difference between necessary features and nice-to-haves;

° Learn how a Minimum Viable Product affects your UX decisions;

° Use A/B testing in conjunction with good UX practices;

° Speed up your product development process without sacrificing quality.

For more information about the 240-book, including the table of contents, go to http://tinyurl.com/os3r4bv . “UX for Lean Startups” costs US$19.99 for the ebook version and $24.99 for a print version.

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