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Apple technology and insight at 2013 CES

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MacTech Magazine has launched MacTech Insight, a new conference track focused on Apple technology as a part of the upcoming 2013 International CES. MacTech Insight is designed specifically for the technology-minded looking to see trends, opportunities and gain insight into the Apple market. Featuring expert speakers from throughout the Apple market, the day will be kicked off with a keynote address from Neil Ticktin, Editor-in-Chief/Publisher of MacTech Magazine. MacTech Insight will start at 9 a.m. Thursday, January 10, Las Vegas Convention Center, North Hall N260.

Everyone wants to know the latest and the inside track about Apple, and its products. Whether Mac, iPhone, AppleTV, etc., the people behind MacTech Magazine have been working with Apple technologies since 1984. Hear from those that “live Apple” every day: what the experts think Apple is up to next, and how you personally and in your organization can make the most of technologies from the most innovative company in the world. Each session talks about core issues facing those trying to understand the Apple market.

MacTech Insight Keynote – Apple is in a class by itself for innovation and the end-to-end user experience. Hear what those in the know think about where Apple is going, its next great innovations, and rumors about what’s happening in 2013.

MacTech Insight: The Cloud, Apple Style – Apple’s iCloud is a nontraditional cloud approach. While technically a cloud, it’s structured differently, and serves different purposes from most cloud solutions. What is it, how does it work, and how can you take advantage of it? Expert speakers include: Rich Warren and Andy Espo.

MacTech Insight: Storage – Apple’s Thunderbolt is revolutionizing desktop interfaces, and Apple’s use of SSD is groundbreaking. At the same time iOS has limitations on storage options; the Mac uses both industry standard and specific technologies for storage. Learn about the possibilities and how to make the most of Apple storage technologies. Expert speakers include: Gabriel Soto.

MacTech Insight: Windows on a Mac – The Mac is the only computer that can run all the major operating systems — but it can be a daunting task. What are your options for running Windows on a Mac? Learn the tricks for the best experience and how to protect yourself from trouble. Expert speakers include: Peter Linde and Steve Favarger.

MacTech Insight: Engaging People with Technology – Content is being created and consumed at an alarming rate. Through the magic of engagement and interactivity you can enhance sales, educate, entertain and more. What technologies are available? Learn the essentials for creating a content strategy. Expert speakers include: Jeffrey Korn and Nathan Toups.

MacTech Insight: Home Automation – You’ve long heard about Apple’s TV product and universal remote projects. Get the inside scoop on Apple’s consumer play. What technologies can you interface with? Learn the opportunities with Apple at the core of a home automation solution. Expert speakers include: Adam Schechter.

MacTech Insight: Taking App Concepts to Reality – Got an app idea but no developer? How do you bring your concept to reality? MacTech shares insights to help you evaluate how realistic your idea is, lay out a plan and proceed to success. Expert speakers include: Jeffrey Korn.

MacTech Insight: Managing Mobile Devices – Whether you run a small-to-medium-sized business or large organization there are a variety of considerations around managing the proliferation of mobile devices. Learn what to be concerned about, what options you have and how to put an MDM solution in place. Expert speakers include: Ben Greiner, Peter Linde and Cheryl Schneider.

MacTech Insight: Backing Up, Protecting Your Data – You’ve got all these amazing pictures, movies, projects and more stored on flash drives, hard drives and in the cloud. What’s the best way to back them up? What are your options? Learn the critical issues you should consider to protect your data, memories, desktop and mobile devices. Expert speakers include: Christopher Holmes and Grant Dahlke.

More information, including schedule and registration is available at https://www.mactech.com/Insight or http://cesweb.org/Conference-Program/Conference-Tracks.aspx#TrackMT.

Pre-registration pricing of $350 is available until January 2, 2013. Onsite registration is $500 for the full day event. MacTech readers can save 25% with coupon code MT25P

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