Larger display sets iPad mini apart from competitors
TweetFollow Us on Twitter

Larger display sets iPad mini apart from competitors

The iPad mini stands apart from competitive 7.x-inch media tablets with its larger display, which is intended to offer a user experience that is closer to full-sized tablets -- along with its use of the 4:3 aspect ratio, which makes it suitable to capitalize on the existing iPad ecosystem.

However, the mini display falls short of other comparable 7.x-in tablets in terms of its display resolution, according to the "IHS iSuppli Display Materials and Components Service" from information and analytics provider IHS (www.isuppli.com).

"Apple has thrown its hat into the ring for smaller-sized media tablets with the iPad mini, putting it into direct competition with alternative devices such as Google Nexus 7, the Amazon Kindle Fire HD and the Barnes & Noble Nook HD, " says Vinita Jakhanwal, director for Small & Medium Displays at IHS. "However, by using a bigger display with a larger viewing area for the iPad Mini, Apple is trying to offer a media tablet that’s physically smaller than other iPads, but doesn’t totally compromise the user experience delivered by the larger members of the iPad line. But, it differs by sticking with the 4:3 aspect ratio used in other iPads, rather than the wider aspect ratio of16:10 employed by competitors -- a dimension that can be better suited for displaying high-definition video content in the landscape mode."

Despite the tradeoffs, Apple historically has been extremely shrewd in picking which features will appeal to consumers for its media tablet and smartphone products, and IHS believes the mini will continue the company’s winning streak with the 7.9-inch, 4:3 aspect ratio design, ready to tap into the existing base of applications already developed for the iPad 2.

Some experts were expecting the mini to be less expensive, and downgraded their shipment forecasts based on Apple’s announced pricing. However, the pricing conformed with IHS iSuppli expectations, and continued Apple’s pattern of offering premium-priced media tablets and smartphones that are highly successful in the market.

The iPad mini comes equipped with a 7.9-inch display. In comparison, the other brands have displays nearly 1-inch smaller, at just 7.0-inches.

The larger screen size of the mini leads to a bigger display viewing area -- 35 percent greater than the other media tablets with 7-inch displays

Furthermore, the bezel width on two sides of the Mini’s display has been reduced, decreasing the breadth of the device. The overall size of the Mini is only 13% larger than the Google Nexus 7, but the mini’s display area is 35% bigger.

When compared to the Kindle Fire HD, the total size of the Mini is about the same. But similar to the Nexus 7 comparison, the display area of the Mini is 35% bigger -- again, a case of clever designing to offer more viewing real estate without impacting the device form factor.

The Mini’s display has a pixel format of 1,024 by 768 pixels, resulting in a resolution of 163 pixels per inch (PPI). This is lower than the other 7.x-inch displays, whose resolutions are greater than 200 PPI. The Nook HD, for instance, has a resolution of 243 PPI, putting it closest to the 264 PPI Retina display resolution of the new iPad and the newly launched fourth-generation iPad.

The resolution of the iPad 2 is 132 PPI and with the same pixel format as the iPad mini. Although the resolution is lower for the mini, the smaller iPad offers compatibility with the multitude of apps developed for the iPad 2 that continue to be sold in the market.

All the iPads, including the mini, use an aspect ratio of 4:3 for their display. The other brands like Amazon, Barnes & Noble and Google use a 16:10 aspect ratio. The recently launched iPhone 5 moved to a 16:9 aspect ratio. In a 4:3 aspect ratio display, HD video content that isn’t letterboxed will be displayed with black bands above and below the video. The wider aspect ratio (16:10) improves viewing experience of video and game-based multimedia content, making such displays more suitable for devices meant primarily for the consumption of video content.

Viewing content in the portrait mode is better supported by a 4:3 aspect ratio, however, and may be better suited for multiple-use devices employed in viewing web pages, books and magazines. The 4:3 aspect ratio also increases the screen area on a same-sized display when compared to a wide aspect ratio display, and may require less scrolling to view the content. 

The iPad mini is also a much thinner device compared to the other tablets in the 7.x-inch category. The device’s thickness is only 0.28-inches, or 7.2mm, compared to 0.41-inches for the Google Nexus 7 and 0.45-inches for the Kindle Fire.

The display technology for the Mini continues to be in-plane switching liquid crystal display (IPS LCD), which is used in most 7.x-inch branded tablets. However, improvements have been made from the previous-generation iPad displays to make the Mini’s screen slimmer and lighter.

The mini’s slim design is partly due to its battery, the thinnest single-cell battery ever made by Apple. However, it’s also likely that changes have been implemented in the touch screen design. IHS believes that the glass layer that houses the touch sensors in the larger iPads has been replaced with plastic film for the Mini..

In terms of device weight, the mini at 0.68 pounds is the lightest among the other top 7.x-inch tablets, despite having a larger screen size and area. The Nook HD isn’t that far behind at 0.69 pounds, but it uses a smaller 7.0-inch display.

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Is there cross-platform play in slither....
So you've sunken plenty of hours into crawling around in slither.io on your iPhone or iPad. You've got your stories of tragedy and triumph, the times you coiled four snakes at one time balanced out by the others when you had a length of more than... | Read more »
Rodeo Stampede guide to running a better...
In Rodeo Stampede, honing your skills so you can jump from animal to animal and outrun the herd as long as possible is only half the fun. Once you've tamed a few animals, you can bring them home with you. [Read more] | Read more »
VoxSyn (Music)
VoxSyn 1.0 Device: iOS Universal Category: Music Price: $6.99, Version: 1.0 (iTunes) Description: VoxSyn turns your voice into the most flexible vocal sound generator ever. Instantly following even subtle modulations of pitch and... | Read more »
Catch Battleplans on Google Play from Ju...
Real-time strategy title Battleplans is due for release on Google Play on June 30th, following its release for iOS systems last month. With its simple interface and pretty graphics, the crowd-pleaser brings a formerly overlooked genre out for the... | Read more »
iDoyle: The interactive Adventures of Sh...
iDoyle: The interactive Adventures of Sherlock Holmes - A Scandal in Bohemia 1.0 Device: iOS Universal Category: Books Price: $1.99, Version: 1.0 (iTunes) Description: Special Release Price $1.99 (Normally $3.99) | Read more »
Five popular free apps to help you slim...
Thanks to retail and advertising, we're used to thinking one season ahead. Here we are just a week into the summer and we're conditioned to start thinking about the fall. [Read more] | Read more »
How to ride longer and tame more animals...
It's hard to accurately describe Rodeo Stampede to people who haven't seen it yet. It's like if someone took Crossy Roadand Disco Zoo and put them in a blender, yet with a unique game mechanic that's still simple and fun for anyone. [Read more] | Read more »
Teeny Titans - A Teen Titans Go! Figure...
Teeny Titans - A Teen Titans Go! Figure Battling Game 1.0.0 Device: iOS Universal Category: Games Price: $3.99, Version: 1.0.0 (iTunes) Description: Teeny Titans, GO! Join Robin for a figure battling RPG of epic proportions! TEENY... | Read more »
NinjAwesome: Tips and tricks to be a mor...
Sorry about that headline, but I'm going to go ahead and assume that GameResort would not have named its game NinjAwesome without expecting some of that. It is, in fact, pretty awesome the way it combines an endless runner and old school arcade... | Read more »
Into Mirror (Games)
Into Mirror 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: "Is all that we see or seem, but a dream within a dream?"- Edgar Allan Poe New game by Lemon Jam Studio, the team behind Pursuit... | Read more »

Price Scanner via MacPrices.net

13-inch Retina MacBook Pros on sale for up to...
B&H Photo has 13″ Retina MacBook Pros on sale for up to $150 off MSRP. Shipping is free, and B&H charges NY tax only: - 13″ 2.7GHz/128GB Retina MacBook Pro: $1179 $120 off MSRP - 13″ 2.7GHz/... Read more
Apple refurbished Mac minis available for up...
Apple has Certified Refurbished Mac minis available starting at $419. Apple’s one-year warranty is included with each mini, and shipping is free: - 1.4GHz Mac mini: $419 $80 off MSRP - 2.6GHz Mac... Read more
13-inch 2.5GHz MacBook Pro on sale for $999,...
B&H Photo has the 13″ 2.5GHz MacBook Pro on sale for $999 including free shipping plus NY sales tax only. Their price is $100 off MSRP. Read more
Apple refurbished iMacs available for up to $...
Apple has Certified Refurbished 2015 21″ & 27″ iMacs available for up to $350 off MSRP. Apple’s one-year warranty is standard, and shipping is free. The following models are available: - 21″ 3.... Read more
15-inch Retina MacBook Pros on sale for $200-...
B&H Photo has 15″ Retina MacBook Pros on sale for up to $210 off MSRP. Shipping is free, and B&H charges NY tax only: - 15″ 2.2GHz Retina MacBook Pro: $1799.99 $200 off MSRP - 15″ 2.5GHz... Read more
Mac minis on sale for up to $100 off MSRP
B&H Photo has Mac minis on sale for up to $100 off MSRP including free shipping plus NY sales tax only: - 1.4GHz Mac mini: $449 $50 off MSRP - 2.6GHz Mac mini: $649 $50 off MSRP - 2.8GHz Mac mini... Read more
Clearance 2015 13-inch MacBook Airs available...
B&H Photo has clearance 2015 13″ MacBook Airs available for $300 off original MSRP. Shipping is free, and B&H charges NY sales tax only: - 13″ 1.6GHz/4GB/128GB MacBook Air (MJVE2LL/A): $799.... Read more
Apple refurbished Mac minis available for up...
Apple has Certified Refurbished Mac minis available starting at $419. Apple’s one-year warranty is included with each mini, and shipping is free: - 1.4GHz Mac mini: $419 $80 off MSRP - 2.6GHz Mac... Read more
ABBYY TextGrabber: 1,000,000 Installs in 5 Da...
ABBYY, an international OCR technologies provider, has announced that their image-to-text application TextGrabber, got installed 1,000,000 times in just five days while being featured by the App... Read more
New SkinIt Waterproof Case For iPhone 6
With its impact and waterproof design, the Skinit Waterproof case provides security and protection to guarantee your phone will get you through even the most demanding outdoor conditions. The impact-... Read more

Jobs Board

*Apple* iPhone 6s and New Products Tester Ne...
…we therefore look forward to put out products to quality test for durability. Apple leads the digital music revolution with its iPods and iTunes online store, Read more
*Apple* Retail - Multiple Positions, Towson...
Job Description: Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, Read more
*Apple* iPhone 6s and New Products Tester Ne...
…we therefore look forward to put out products to quality test for durability. Apple leads the digital music revolution with its iPods and iTunes online store, Read more
Music Marketing Lead, iTunes & *Apple*...
…Music Marketing Lead is responsible for developing robust marketing campaigns and programs for Apple Music and iTunes across the whole of Apple ecosystem. This Read more
*Apple* Valley Medical Clinic is Hiring - AP...
Apple Valley Medical Clinic is Hiring! Apple Valley Medical Clinic is an independently owned practice operating a Family Medicine Clinic, a 24/7 Urgent Care, Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.