Apple has been voted the coolest brand in the UK, beating out Aston Martin, which has taken the top spot in six of the previous seven annual CoolBrands surveys (www.coolbrands.uk.com), reports the “BBC” (http://macte.ch/LU5TR)
YouTube came in second, bumping Aston Martin into third place. Twitter placed fourth, followed by Google and the BBC’s iPlayer. The results are decided by responses from 3,000 consumers and a panel of 39 experts.