COUPONS, INC. OFFERS SECURE CONSUMER PRINTED COUPONS FOR APPLE’S MAC OS X
New Support for Safari Browser
SAN FRANCISCO – Coupons, Inc., the leading U.S. provider of
consumer-printed coupon marketing and technology solutions, has adapted its
Bricks=81 print-at-home coupon solution to support Apple Computer’s
(NASDAQ:AAPL) Safari browser under Mac OS X 10.2 or 10.3 . Coupons, Inc.
is the first provider of consumer-printed coupons to offer consumer
packaged goods, pharmaceutical, retail and other companies the ability to
distribute secure, unique, print-controlled, print-at-home coupons to Mac
OS X users. With Coupons, Inc.’s technology, marketers can securely
coupon-enable their websites, online banners, and opt-in email campaigns.
“Many of our clients’ ad agencies and brand marketing teams are working on
Macintosh computers, in addition to a growing segment of the online
consumer population,” said Steven R. Boal, Coupons, Inc. CEO. “We felt it
was important that we fit easily into our client’s desired work
environment. Our Mac-using clients, as well as consumers, can now take full
advantage of our services.”
Boal explained that the flexible print architecture used in Mac OS X
presented Coupons, Inc. with a challenge in adapting its technology for
Safari. “As always, security was our primary concern,” he noted, “so we
developed a proprietary solution that enforces our industry-leading print
control in the Macintosh environment.” Coupons, Inc.’s partners and clients
will now be able to incorporate the new Mac support into their own services.
Coupons, Inc. offers business customers and partners the ability to use
online coupons to drive offline spending and increase the success of their
marketing promotions. Coupons, Inc.’s solutions are based on the company’s
proprietary, patent-pending technology that provides a targeted
distribution system for coupons that can be securely printed by consumers
at home or work for in-store redemption. Proprietary encryption,
authentication, private & public key technology and sourcing are used when
coupon information is transmitted across the Internet.
About Coupons, Inc.
Coupons, Inc. is an independent, privately held company that provides
products and services specifically to support the creation, distribution,
tracking and reporting of consumer-printed coupons that can be used for
traditional in-store redemption. Coupons, Inc.’s core couponing, customer
acquisition, and e-mail marketing services provide its clients with a
secure, flexible online marketing solution to complement their offline
programs. A network of hundreds of consumer websites uses its services as
do the majority of the largest consumer packaged goods and pharmaceutical
manufacturers. Coupons, Inc. represents the most flexible, secure,
fraud-resistant, print-from-the-web, coupon solution available in the
Coupons, Inc. clients and licensees include Johnson & Johnson, General
Mills, Kimberly-Clark, Dial Corp., Pfizer, Wyeth Consumer Healthcare,
Valassis (NYSE: VCI), and News Corporation’s News America Marketing (NYSE:
Coupons, Inc. is located 520 San Antonio Road, Mountain View, CA 94040.
Telephone 650-947-3900 or online at