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Computer History Museum to present ‘AppleLORE’

The Computer History Museum, home to the world’s largest collection of computer artifacts, today announced plans for AppleLORE, an event to celebrate Apple’s historical contribution to the industry from 1976 through 1993. The invitation-only event will be held September 13, 2003 in Mountain View, California, and is open to alumni of Apple and Claris. AppleLORE will feature a retrospective presentation by Steve Hayden, former creative director at Chiat-Day and BBDO, the agencies behind Apple’s early advertising campaigns. There will also be tours of the museum’s exhibit area, a special exhibit of Apple memorabilia, multimedia displays of ads, videos, images, and special roundtable sessions on specific topics allowing alumni to share their experiences on videotape. Registration details and further information is available in the press release.

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