Apple’s retail page has been updated with information on a new “Early Bird Special.” The posting reads, “Order early and you’ll not only be one of the first people to get a new 12″ or 17″ PowerBook G4, you’ll also get an official launch t-shirt and a special day at our store. A Mac Specialist will help you choose software and accessories for your new PowerBook and ring up your 10% discount. A Mac Genius will install any new software you buy and answer any questions you have. This is just the beginning of the first-class treatment you’ll get from Apple.”