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SSEYO’s Sounds for Dreamweaver

SSEYO SSOUNDS FOR DREAMWEAVER

SSEYO’s Koan Dreamweaver Extension allows easy integration of interactive
audio into the world’s leading web design application

Audio enhancement of the world’s market-leading web authoring solution just
became easier with the release of SSEYO’s Koan(Dreamweaver Extension.

Appealing to both emerging and established developers and designers, the
free extension enables the rapid deployment of interactive audio web
content to achieve professional results without prior experience or
specialised knowledge. What’s more, the Koan audio pieces are embedded
directly into the web page as tiny text “vectors” – typically less than two
or three kilobytes for an entire piece of music or sound effect.

Audio content can range from themed backgrounds to interactive elements
that play spot sound effects or musical riffs in response to standard HTML
event handlers or Macromedia Flash FSCommands. In addition, easy control of
the Koan audio engine’s powerful programmable features enable web designers
to dynamically alter the music in real-time according to actions performed
in the web page.

“Internet audio is now on a diet,” says Tim Cole, founder and CEO of SSEYO,
“combating the lack of bandwidth that still largely hampers the use of
sound design on the web. ) ) Our Koan Dreamweaver Extension Set is just 175
Kb, comes complete with 100 free, ready-to-use audio clips, and should
typically take less than 2 minutes to download. Add to that the ability to
incorporate truly dynamic, interactive audio within a text element as small
as 200 bytes, that sounds the same on Macs or PCs whatever the soundcard,
and stunning low bandwidth audio capability is within the realm of any web
site.”

SSEYO’s ease of use and speed of deployment claims are supported by two of
the UK’s leading web design companies. Gavin Shepherd, a sound designer of
Razorfish, says, “Koan Dreamweaver object is a great advance in
possibilities for sound branding for digital platforms, allowing us to
create rich audio scenarios that evolve through time and allow user
interaction. The fact that this can be achieved from only a few hundred
bytes of text is amazing. Razorfish believes sound is a vital part of the
user experience, and using Koan/Dreamweaver will allow us to deliver
innovative new audio solutions.” He is supported by Benji Merrison,
creative director of interactive at 422 Limited, which gained its
reputation through stunning visual effects and 3D/2D animation, who adds,
“Although our designers are heavyweight users of Macromedia’s Dreamweaver
application, the speed with which they learnt to use the Koan engine
convinces me that anyone could quickly use its uniquely powerful facilities
to add sound to their web pages. We are convinced that innovative audio
content will play a big part in the future of web and wireless application
development.”

“We are very excited about SSEYO’s Koan(Dreamweaver Extension. SSEYO’s
technology will empower Dreamweaver developers to integrate sound into
their web pages thus offering greater interaction and a better user
experience. The Koan engine provides consistent delivery of sound files,
but with exceptionally small file sizes and footprint, both of which play
an increasingly important part in web site creation. SSEYO’s extension is a
fantastic example of how our community is extending the Dreamweaver
platform and I am sure that it will be a great asset to any Dreamweaver
developer,” concludes, Fiona Coughlan, managing director, Macromedia UK.

About SSEYO
SSEYO( has developed the powerful, low-bandwidth audio entertainment
technologies that developers, artists and consumers use to realise their
dreams for mobile music making. A leader in its field, UK-based SSEYO’s
unique, scalable and enabling technologies provide comprehensive platforms
for interactive audio applications and entertainment on networked devices,
servers and Internet websites. SSEYO’s technology platform, branded Koan(,
employs text based “vector audio” techniques to create quality, consistent
sound from as little as 200 bytes of data. Intelligent Koan audio engines
have software footprints from 50 Kb and provide incredible opportunities
for low-bandwidth applications which can also be easily extended for use in
broad band environments. SSEYO has applied for patents on various aspects
of its technology. Current partners include Freeserve, Netscape, Tao Group,
and Intel.

Online examples
* Koan and Macromedia Flash
http://www.sseyo.com/showcase/flash-examples/index.html
* Koan Vector Audio
http://www.sseyo.com/showcase/vectoraudio/index0.html
* Koan Music Examples (with samples and vectors)
http://www.sseyo.com/showcase/demos/index.html

About Razorfish
Founded in 1995, Razorfish is a global digital solutions provider.
Razorfish helps clients discover, create, and implement business solutions
by leveraging digital technologies across platforms, networks, and devices.
From business and brand strategy to system integration, Razorfish provides
clients with opportunities to increase revenues, enhance productivity, and
maximize competitive advantage. With offices in Amsterdam, Boston,
Frankfurt, Hamburg, Helsinki, Los Angeles, London, Milan, Munich, New York,
Oslo, San Francisco, Silicon Valley, Stockholm, and Tokyo, Razorfish
employs more than 1,500 people and is headquartered in New York. Recent
Razorfish clients include Ford, NatWest, Nissan-Europe, and Charles Schwab.

http://www.sseyo.com/showcase/razorfish

About 422
422 has gained its reputation through creating stunning visual effects,
3D/2D animation, content graphics titles and channel branding. More
recently, over the past 6 years or so the company has built up its
interactive capability developing key skills in new media design and
interactive programming.

Changes in the broadcast market place and the convergence of PC, Telecom
and TV technologies have meant that the 422 skills set has become a premium
in delivering content and brand solutions across all platforms.

The combined skills of art direction, graphic design, 2D and 3D animation,
interactive skills (CD Rom, DVD, games, kiosks, Web and iDTV.), production
skills, post production and studio facilities within 422 are immediately
applicable to this new arena.

422 Ltd can now offer a fully integrated service – creative strategy, brand
communication solutions, tactical consultancy and strategic execution to
the broadcast and corporate market.

http://www.422.com/koan/

About Macromedia
Macromedia is passionate about what the Web can be. Its award-winning
products empower developers to provide the most engaging experiences on the
Web, and enable more effective e-business. Headquartered in San Francisco,
Macromedia (NASDAQ: MACR) has more than 1,200 employees worldwide and is
available on the Internet at www.macromedia.com.

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