[NPL] HEURIS Releases MPEG Export Engine
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[NPL] HEURIS Releases MPEG Export Engine

For Immediate Release

Chris O'Leary

HEURIS Releases MPEG Export Engine(TM)

HEURIS releases QuickTime(TM) 3 component that converts QuickTime files
into MPEG-1 streams.

St. Louis, MO, August 24, 1998 -- HEURIS, makers of the most widely used
professional MPEG encoder, today anounced that their MPEG Export Engine is
now available for purchase over the web. The HEURIS MPEG Export Engine is a
new QuickTime export component that will create MPEG-1 streams. It is for
professionals who need to spec out jobs, demonstrate the quality of
MPEG-1streams to their clients, and create video proofs of work in
progress, without having to make a large speculative investment in an MPEG
encoder. The HEURIS MPEG Export Engine is designed to introduce
professionals to HEURIS's award-winning MPEG encoding technology using a
new, inexpensive component that is tightly integrated with their existing

"Most professional video editors need to prove the technology and secure a
paying client before they can consider buying a full-featured MPEG
encoder," says Brian Quandt, President of HEURIS. "This product will make
the first step into MPEG a smaller, less risky one."

The HEURIS MPEG Export Engine makes converting QuickTime files into MPEG-1
streams easy. Users of QuickTime 3 Pro simply select File ) Export from the
main menu of the MoviePlayer* and then select "Movie to HEURIS MPEG" on the
"Export File As:" dialog. A range of options and templates are available on
the "Options" screen. The HEURIS MPEG Export Engine will also be integrated
with Terran Interactive's Media Cleaner Pro* 3.1 and will offer an extended
range of encoding options.

"QuickTime brings together a wide variety of the latest multimedia tools,"
said Steve Bannerman, senior product manager for QuickTime at Apple
Computer, Inc. "HEURIS' MPEG Export Engine adds an inexpensive,
high-quality MPEG-1 encoder to the QuickTime toolset."

"The MPEG Export Engine is a great way for professionals to get their feet
wet with MPEG," said Chris O'Leary, V.P. of Marketing for HEURIS. "It
allows professionals to easily and inexpensively learn about MPEG. They can
then purchase one of our full professional products when they are awarded a
project or need MPEG-2."

The HEURIS MPEG Export Engine retails for $99 and is available for purchase
over the web from http://www.heuris.com/MPEG Products/Products/mpeg export
engine.html. The HEURIS MPEG Export Engine will also be bundled with
version 3.1 of Terran Interactive's Media Cleaner Pro, which is due out at
the end of September as a free upgrade to existing Media Cleaner Pro users.
Developers requiring additional functionality, including Avid OMF and Media
100 QuickTime file format support, batch encoding with interrupt and
resume, and MPEG-2 support, can easily upgrade to HEURIS' MPEG Power
Professional line of products.


Located in St. Louis, Missouri, HEURIS is the developer of the most widely
used professional MPEG encoder, MPEG Power Professional(tm). This
award-winning software product is the first MPEG encoder to deliver the
features and encoding quality demanded by professionals, without the
expensive hardware. MPEG Power Professional(tm) is used by professional
video editors and other creators of digital content to convert video, film,
animation, special effect, and graphics clips into MPEG-1 and MPEG-2
streams. MPEG is used with CD-ROMs, DVDs, video kiosks, and over the
Internet. HEURIS has been working with MPEG since 1991 and its customers
include The Colorado Rockies, Sea World, The Mirage, Electronic Arts, IBM,
Vanderbilt University, EDS, and the U.S. Military. HEURIS can be found at


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