WD (http://www.wdc.com) has introduced its new My Passport Studio portable drives featuring FireWire 800 interface and a customizable e-label that’s always visible, even when the drive is unplugged.


The drives are formatted for Macs, compatible with Apple’s TimeMachine software, and feature automatic and continuous backup with WD SmartWare software, and 256-bit hardware-based encryption. Available now at select retailers and shopwd.com, the new My Passport Studio drives are offered in capacities of 320 GB, 500 GB and 640 GB with prices ranging from US$149.99 to $199.99.

The e-label smart display on the front of the My Passport drives can be changed as often as desired using the included WD SmartWare software. Users can y create a label to personalize their drive or remind themselves of its contents. The e-label also shows available capacity and whether the drive is locked. Utilizing e-paper technology, the information on the display remains clearly visible, even when the drive is unplugged.