TweetFollow Us on Twitter

Swaine Manor: Of Bling, and Bing, and Ning

Volume Number: 26
Issue Number: 01
Column Tag: Editorial

Swaine Manor: Of Bling, and Bing, and Ning

A riff on Macworld, Roman Numerals, and Chinese Theaters

by Michael Swaine

I've attended a lot of Macworld shows over the years and, like Macheads everywhere, I used to look forward eagerly to the Steve Jobs keynote that always kicked off the event. This year it falls to John Gruber to explain to us how blown away we are at the awesomeness of it all and (dare I hope?) to tell us about that "one more thing."

Well, maybe not that "one more thing," since Steve may have kinda usurped that.

One Man's Bling

But you know what? It's all right. It really is. I'm finally getting used to Macworld without Steve Jobs, and I can get used to Macworld without Apple. Or Adobe. Or Quark. Or Epson. Or XtremeMac. It's better this way. It makes it easier to focus on what really matters.

Bling!

I want my techie bling. I want an egg timer shaped like an Apple with a bite out of it, but nobody seems to want to jump into this inviting market niche. I want toys and gadgets too nerdy for The Sharper Image. I want stupid app tricks. I want bags with corporate logos for carrying my swag.

I want those UltimateEars earbuds that cost more than my computer and, the company says, will require an ear impression from my audiologist. I didn't even know I had an audiologist. They must be good!

I want iSaidWhat?, an iPhone app designed to embarrass my friends. I secretly record them, mix their words up, and post the result on Facebook or Twitter. What could be greater than that? I'm guessing this is an app that comes with a strong legal disclaimer.

I want font bling. I admit it, I'm a font geek. Priori Acute is a font inspired by M. C. Escher drawings. Serifs twist into nonexistent dimensions and dazzle the eye. I want that. I want to blog in it. I want font influence, like Al Gore, who recently got Typotheque to change the numeral 1 in their Brioni font. Now that's bold. I want the SarcMark: that sarcastic character created by a company of the same name, but I don't want it enough to pay for it, especially since the backward-facing question mark is already broadly understood to indicate sarcasm and doesn't cost two bucks. SarcMark is a dot in a spiral and is intended to represent sarcasm. I'm sure its brilliant inventors will be very successful.

OK, my bling may not be your bling.

Ning People

And my Ning may not be your thing. Are you a Ning person? IDG set up a Ning social networking site (http://macworldexpo.ning.com) for Macworld a year or two ago, and I get the impression that it's running on autopilot, fueled by socnet energy. IDG may not even remember that they have the site. You should check it out before they find out and shut it down, especially the video of the little girl painting with ice cream and the dog licking up the painting. It's a comment on the ephemerality of art, I imagine. The site is also very pretty. Which makes me even surer that IDG isn't managing it.

Not to change the subject or anything, but do you realize that this year we Macheads celebrate the start of Year XI of OS X. Woo-hoo, right? And you thought Microsoft went a long time between releases. But I'm sure that Apple just wants to do it right. They won't go to eleven until they can put on the kind of release extravaganza that a full Roman numeral version update deserves, with geeks in togas and giant pillars on stage, and that won't happen until Nigel Tufnel can free up some time in his schedule.

Google and Bing

We'll wait just a minute while the younger Macheads in the group Google "Nigel Tufnel." Ah, back already? So you got the eleven reference, then? And the giant pillars? OK, moving along—which is exactly what Apple could be about to do with respect to Google.

There was a time when the default browser on Macs was from Microsoft. Could it be that soon the default search engine on Macs and iPhones will be from Microsoft?

Google has kicked China to the curb, and there could be some interesting consequences. I mean beyond China's refusal to show Avatar in its sixty zillion theaters. Now I have to confess, that blindsided me. How punishing Jim Cameron hurts Google is a lesson in corporate influence that I do not choose to sign up for. Especially since Chinese theaters are still showing the 3-D version.

But here's an easier question: If Google's decision to stop censoring search results in China leads to China kicking Google off all Chinese computers, who would benefit? I'm willing to do that math: Microsoft would pick up the search action and associated ad business with its Bing search engine.

So I'm not surprised to hear that Apple is being very Bing-friendly these days. Bing could be the new gateway to China.

You heard it speculated here first.

About the Title

"Swaine Manor" is a Batman reference, of course, but not to the TV Batman or to the Tim Burton Batman, but to the Frank Miller Batman. If I were permitted to choose a Frank Miller Batman, it would be the Frank Miller/Dave Mazzucchelli "Year One" Batman. "Michael Swaine" is, of course, a reference to Michael Swaim, the Cracked magazine writer who first pointed out that the term "Genius" in "Genius Bar" is sometimes applied sarcastically. Probably with a SarcMark.


Michael Swaine is the former editor-in-chief of Dr. Dobb’s Journal (http://www.ddj.com) and current editor of PragPub (http:// www.pragprog.com/magazine), the electronic magazine for pragmatic programmers. You can reach him at mike@swaine.com.

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Microsoft Remote Desktop 8.0.16 - Connec...
With Microsoft Remote Desktop, you can connect to a remote PC and your work resources from almost anywhere. Experience the power of Windows with RemoteFX in a Remote Desktop client designed to help... Read more
Spotify 1.0.4.90. - Stream music, create...
Spotify is a streaming music service that gives you on-demand access to millions of songs. Whether you like driving rock, silky R&B, or grandiose classical music, Spotify's massive catalogue puts... Read more
djay Pro 1.1 - Transform your Mac into a...
djay Pro provides a complete toolkit for performing DJs. Its unique modern interface is built around a sophisticated integration with iTunes and Spotify, giving you instant access to millions of... Read more
Vivaldi 1.0.118.19 - Lightweight browser...
Vivaldi browser. In 1994, two programmers started working on a web browser. Our idea was to make a really fast browser, capable of running on limited hardware, keeping in mind that users are... Read more
Stacks 2.6.11 - New way to create pages...
Stacks is a new way to create pages in RapidWeaver. It's a plugin designed to combine drag-and-drop simplicity with the power of fluid layout. Features: Fluid Layout: Stacks lets you build pages... Read more
xScope 4.1.3 - Onscreen graphic measurem...
xScope is powerful set of tools that are ideal for measuring, inspecting, and testing on-screen graphics and layouts. Its tools float above your desktop windows and can be accessed via a toolbar,... Read more
Cyberduck 4.7 - FTP and SFTP browser. (F...
Cyberduck is a robust FTP/FTP-TLS/SFTP browser for the Mac whose lack of visual clutter and cleverly intuitive features make it easy to use. Support for external editors and system technologies such... Read more
Labels & Addresses 1.7 - Powerful la...
Labels & Addresses is a home and office tool for printing all sorts of labels, envelopes, inventory labels, and price tags. Merge-printing capability makes the program a great tool for holiday... Read more
teleport 1.2.1 - Use one mouse/keyboard...
teleport is a simple utility to let you use one single mouse and keyboard to control several of your Macs. Simply reach the edge of your screen, and your mouse teleports to your other Mac! The... Read more
Apple iMovie 10.0.8 - Edit personal vide...
With an all-new design, Apple iMovie lets you enjoy your videos like never before. Browse your clips more easily, instantly share your favorite moments, and create beautiful HD movies and Hollywood-... Read more

Use Batting Average and the Apple Watch...
Batting Average, by Pixolini, is designed to help you manage your statistics. Every time you go to bat, you can use your Apple Watch to track  your swings, strikes, and hits. [Read more] | Read more »
Celebrate Studio Pango's 3rd Annive...
It is time to party, Pangoland pals! Studio Pango is celebrating their 3rd birthday and their gift to you is a new update to Pangoland. [Read more] | Read more »
Become the World's Most Important D...
Must Deliver, by cherrypick games, is a top-down endless-runner witha healthy dose of the living dead. [Read more] | Read more »
SoundHound + LiveLyrics is Making its De...
SoundHound Inc. has announced that SoundHound + LiveLyrics, will be one of the first third-party apps to hit the Apple Watch. With  SoundHound you'll be able to tap on your watch and have the app recognize the music you are listening to, then have... | Read more »
Adobe Joins the Apple Watch Lineup With...
A whole tidal wave of apps are headed for the Apple Watch, and Adobe has joined in with 3 new ways to enhance your creativity and collaborate with others. The watch apps pair with iPad/iPhone apps to give you total control over your Adobe projects... | Read more »
Z Steel Soldiers, Sequel to Kavcom'...
Kavcom has released Z Steel Soldiers, which continues the story of the comedic RTS originally created by the Bitmap Brothers. [Read more] | Read more »
Seene Lets You Create 3D Images With You...
Seene, by Obvious Engineering, is a 3D capture app that's meant to allow you to create visually stunning 3D images with a tap of your finger, and then share them as a 3D photo, video or gif. [Read more] | Read more »
Lost Within - Tips, Tricks, and Strategi...
Have you just downloaded Lost Within and are you in need of a guiding hand? While it’s not the toughest of games out there you might still want some helpful tips to get you started. [Read more] | Read more »
Entertain Your Pet With Your Watch With...
The Petcube Camera is a device that lets you use live video to check in on your pet, talk to them, and play with them using a laser pointer - all while you're away. And the Petcube app is coming to the Apple Watch, so you'll be able to hang out with... | Read more »
Now You Can Manage Your Line2 Calls With...
You'll be able to get your Line2 cloud phone service on the Apple Watch very soon. The watch app can send and receive messages using hands-free voice dictation, or by selecting from a list of provided responses. [Read more] | Read more »

Price Scanner via MacPrices.net

Intel Compute Stick: A New Mini-Computing For...
The Intel Compute Stick, a new pocket-sized computer based on a quad-core Intel Atom processor running Windows 8.1 with Bing, is available now through Intel Authorized Dealers across much of the... Read more
Heal to Launch First One-Touch House Call Doc...
Santa Monica, California based Heal, a pioneer in on-demand personal health care services — will offer the first one-touch, on-demand house call doctor app for the Apple Watch. Heal’s Watch app,... Read more
Mac Notebooks: Avoiding MagSafe Power Adapter...
Apple Support says proper usage, care, and maintenance of Your Mac notebook’s MagSafe power adapter can substantially increase the the adapter’s service life. Of course, MagSafe itself is an Apple... Read more
12″ Retina MacBook In Shootout With Air And P...
BareFeats’ rob-ART morgan has posted another comparison of the 12″ MacBook with other Mac laptops, noting that the general goodness of all Mac laptops can make which one to purchase a tough decision... Read more
FileMaker Go for iPad and iPhone: Over 1.5 Mi...
FileMaker has announced that its FileMaker Go for iPad and iPhone app has surpassed 1.5 million downloads from the iTunes App Store. The milestone confirms the continued popularity of the FileMaker... Read more
Sale! 13-inch 2.7GHz Retina MacBook Pro for $...
 Best Buy has the new 2015 13″ 2.7GHz/128GB Retina MacBook Pro on sale for $1099 – $200 off MSRP. Choose free shipping or free local store pickup (if available). Price for online orders only, in-... Read more
Minimalist MacBook Confirms Death of Steve Jo...
ReadWrite’s Adriana Lee has posted a eulogy for the “Digital Hub” concept Steve Jobs first proposed back in 2001, declaring the new 12-inch MacBook with its single, over-subscribed USB-C port to be... Read more
13-inch 2.7GHz Retina MacBook Pro for $1234 w...
Adorama has the 13″ 2.7GHz/128GB Retina MacBook Pro in stock for $1234.99 ($65 off MSRP) including free shipping plus a free LG external DVD/CD optical drive. Adorama charges sales tax in NY & NJ... Read more
13-inch 2.5GHz MacBook Pro available for $999...
 Adorama has the 13-inch 2.5GHz MacBook Pro on sale for $999 including free shipping plus NY & NJ sales tax only. Their price is $100 off MSRP. Read more
Save up to $600 with Apple refurbished Mac Pr...
The Apple Store is offering Apple Certified Refurbished Mac Pros for up to $600 off the cost of new models. An Apple one-year warranty is included with each Mac Pro, and shipping is free. The... Read more

Jobs Board

*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
*Apple* Support Technician IV - Jack Henry a...
Job Description Jack Henry & Associates is seeking an Apple Support Technician. This position while acting independently, ensures the proper day-to-day control of Read more
*Apple* Client Systems Solution Specialist -...
…drive revenue and profit in assigned sales segment and/or region specific to the Apple brand and product sets. This person will work directly with CDW Account Managers Read more
*Apple* Software Support - Casper (Can work...
…experience . Full knowledge of Mac OS X and prior . Mac OSX / Server . Apple Remote Desktop . Process Documentation . Ability to prioritize multiple tasks in a fast pace Read more
*Apple* Software Support - Xerox Corporation...
…Imaging experience Full knowledge of Mac OS X and prior Mac OSX / Server Apple Remote Desktop Process Documentation Ability to prioritize multiple tasks in a fast pace Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.