TweetFollow Us on Twitter

Oct 94 Dialog Box
Volume Number:10
Issue Number:10
Column Tag:Dialog Box

Dialog Box

By Scott T Boyd, Editor

Unbiased? Or Propaganda?

I suffer from a fundamental worry that by appearing to be neutral in the OLE/COM vs. OpenDoc/SOM war, you as an editor, are doing the Mac community a great disservice.

Clearly, this is a war to determine whether Apple or Microsoft will control the central standards used to create a document-centric environment on the Mac. After a couple of years of seeing Microsoft upgrade Mac products six months to a year after the corresponding Windows product and reflecting for a moment on where Microsoft’s future lies, I find it hard to believe that the principal Mac developer magazine wouldn’t come out four square behind Apple. Independent of which approach is better (more to follow), Apple needs your help and you should be there for them.

I have read the docs from both Apple and Microsoft (and the SOM manual that is flamed in your “unbiased” comparison piece). SOM is good stuff and it exists right now. Sure, OpenDoc is in Alpha, but if you read the documentation and talk to some of the people in the Alpha program, you’d see that the Apple/IBM/WordPerfect approach is better grounded than the Microsoft approach. Microsoft was first with OLE 1.O and that’s part of their problem. To be backward compatible with OLE 1.0 they’re getting the same hash that resulted from basing Windows on DOS. But they’ll improve...that’s for sure.

But I will say that their July diatribes were marketing FUD... a lot of crap written with a lawyer on the team. If I were IBM, I’d be fuming.

In your editorial capacity, I realize that you must allow freedom of expression by your contributing authors, but you also have a responsibility to not take a Pontius Pilot attitude at a time when your opinion might make a difference. If you really think that Microsoft has Apple’s or the industry’s best interests at heart, you don’t deserve to be occupying the chair that you currently enjoy. If Microsoft controls the Mac document architecture, then it’s all over for the Mac and a poor time for the industry ( and incidentally for your magazine...which up to now I have admired enormously and would greatly miss).

The “unbiased” article your magazine printed to compare OLE/COM and OpenDoc/SOM appeared to me to be very little more than a crude rehash of the Microsoft propaganda with a C++ bigot’s flame on a somewhat C++ hostile SOM.

I don’t have all the information to make a completely informed decision yet based solely on bits and bytes. I can, however, tell you what a strategically bad position Apple will be in if Microsoft has the power to dictate that OLE/COM be the linking mechanism of choice on the Mac ... and you know it too!

So vote with your support. The Apple approach has merit and deserves support. Without friends, Microsoft will whomp on Apple and the rest of the industry using their installed Windows base as a club. If you think that Microsoft would not abuse their power if they had no competitor in this area, please think again. Microsoft’s record proves otherwise. OLE/COM won’t go away. I need an alternative.

That’s why my company will support OpenDoc/SOM and applications that use this standard.

Think. - Stephen Johnson, Menlo Park, CA

We’re not done yet with our coverage of OpenDoc and OLE. We will bring you hard information on the SOMissue in particular. As I’ve been talking with those who have been using it, it sounds like SOM is quite cool, and not the burden that Jeff warned it might be. We’ve been working on getting some Apple OpenDoc experts writing articles for us, but they’re so busy working on OpenDoc itself that it’s tough to get them to take on any additional responsibilities. So, if you’re reading this, and you’ve written an OpenDoc part, write us a real-life-story article about it. Write us at editorial@xplain.com - Ed stb

Something has to be done

Apple insisted at WWDC that they would do everything they could to get system 7.5 in the hands of as many users as possible. If the pricing in MacWeek is correct, I believe that they have changed their minds.

MacWeek says that a single user version of 7.5 will cost $135. I realize that the street price will be lower, but it won’t be low enough. There are a great many users who are still using system 7.0.1 because the $79 upgrade cost was too high. Given this, how can Apple expect end users to pay $135 for system 7.5.

I think something must be done. I think the price of system 7.5 has got to be lower.

We are working on two products which require PowerTalk. We made this decision because Apple took the position that they would price system 7.5 to get it into the hands of as many users as possible. If the user base doesn’t upgrade, they won’t have PowerTalk. If they don’t have PowerTalk, they won’t buy our products. It’s quite possible that we will have to spend months rewriting our software to work without PowerTalk. This is not a prospect that I find exciting.

Why the change in direction? Why isn’t system 7.5 priced lower than system 7.1 so that as many users as possible upgrade to the new system?

- Howard Shere, President

Green Dragon Creations, Inc., Water Valley, MS

Howard_Shere@GreenDragon.com

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Shadow Blade: Reload guide - How to hack...
Shadow Blade: Reload is the kind of action-platformer that would have happily sucked up hours of your time on a console a few years back.Now, you can take it with you wherever you go, and its mobile conversion is not too shabby at all. To help you... | Read more »
Tomb of the Mask guide - How to increase...
Tomb of the Mask is a great endless arcade game from Happymagenta in which quick reflexes and a persistent attitude can go a long way toward earning a top score. Check out these tips to see if you can give yourself an edge on the leaderboards. [... | Read more »
Smooth Operator! (Games)
Smooth Operator! 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: Smooth Operator is a weird, weird two-player kissing game. Squeeze in for 2 player fun on a single iPad, creating awkward... | Read more »
Sinless: Remastered (Games)
Sinless: Remastered 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: | Read more »
_PRISM Guide - How to solve those puzzle...
_PRISM is a rather delightful puzzle game that’s been tailor made for touch screens. While part of the fun is figuring things out as you go along, we thought we’d offer you a helping hand at getting in the right mindset. Don’t worry about messing... | Read more »
Fractal Space (Games)
Fractal Space 1.3.1 Device: iOS Universal Category: Games Price: $.99, Version: 1.3.1 (iTunes) Description: Live the memorable experience of Fractal Space, a unique first person adventure & puzzle game by Haze Games! Will you... | Read more »
Set off on an adventure through the Cand...
Like match three puzzlers? If so, Jelly Blast, the innovative iOS and Android game which launched last year, is worth a look. Jelly Blast sees you head off on an epic adventure through the Candy Kingdom with your friends Lily, Mr. Hare, and Mr.... | Read more »
Ellipsis - Touch. Explore. Survive. (...
Ellipsis - Touch. Explore. Survive. 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: | Read more »
Abzorb (Games)
Abzorb 1 Device: iOS Universal Category: Games Price: $2.99, Version: 1 (iTunes) Description: Abzorb is a tilt game about consuming orbs by getting as close as you can to them without touching. By tilting your mobile device, collect... | Read more »
A Short Tale (Games)
A Short Tale 1.0 Device: iOS Universal Category: Games Price: $3.99, Version: 1.0 (iTunes) Description: It’s been years since I lost Ben, so long yet it doesn’t seem long enough. I never thought I’d return here, to where everything... | Read more »

Price Scanner via MacPrices.net

Sale! B&H Photo offers 12-inch Retina Mac...
B&H Photo has 12″ Retina MacBooks on sale for $300 off MSRP for a limited time. Shipping is free, and B&H charges NY tax only: - 12″ 1.1GHz Gray Retina MacBook: $999 $300 off MSRP - 12″ 1.... Read more
App Annie Reveals Future of the App Economy:...
App Annie, a San Francisco based mobile app data and insights platform, has launched its first comprehensive app economy forecast. This new offering will provide brands, agencies, investors and app... Read more
Apple restocks Certified Refurbished Mac mini...
Apple has restocked Certified Refurbished 2014 Mac minis, with models available starting at $419. Apple’s one-year warranty is included with each mini, and shipping is free: - 1.4GHz Mac mini: $419 $... Read more
What iPad Pro Still Needs To Make It Truly Pr...
I love my iPad Air 2. So much that I’m grudgingly willing to put up with its compromises and limitations as a production tool in order to take advantage of its virtues. However, since a computer for... Read more
21-inch 3.1GHz 4K on sale for $1399, $100 off...
B&H Photo has the 21″ 3.1GHz 4K iMac on sale $1399 for a limited time. Shipping is free, and B&H charges NY sales tax only. Their price is $100 off MSRP: - 21″ 3.1GHz 4K iMac (MK452LL/A): $... Read more
Apple price trackers, updated continuously
Scan our Apple Price Trackers for the latest information on sales, bundles, and availability on systems from Apple’s authorized internet/catalog resellers. We update the trackers continuously: - 15″... Read more
Save up to $240 with Apple Certified Refurbis...
Apple is now offering Certified Refurbished 12″ Retina MacBooks for up to $240 off the cost of new models. Apple will include a standard one-year warranty with each MacBook, and shipping is free. The... Read more
Apple refurbished 13-inch Retina MacBook Pros...
Apple has Certified Refurbished 13″ Retina MacBook Pros available for up to $270 off the cost of new models. An Apple one-year warranty is included with each model, and shipping is free: - 13″ 2.7GHz... Read more
Apple refurbished Time Capsules available for...
Apple has certified refurbished Time Capsules available for $120 off MSRP. Apple’s one-year warranty is included with each Time Capsule, and shipping is free: - 2TB Time Capsule: $179, $120 off - 3TB... Read more
13-inch 2.5GHz MacBook Pro (refurbished) avai...
Apple has Certified Refurbished 13″ 2.5GHz MacBook Pros available for $829, or $270 off the cost of new models. Apple’s one-year warranty is standard, and shipping is free: - 13″ 2.5GHz MacBook Pros... Read more

Jobs Board

Infrastructure Engineer - *Apple* /Mac - Rem...
…part of a team Requires proven problem solving skills Preferred Additional: Apple Certified System Administrator (ACSA) Apple Certified Technical Coordinator (ACTC) Read more
Lead Engineer - *Apple* OSX & Hardware...
Lead Engineer - Apple OSX & Hardware **Job ID:** 3125919 **Full/Part\-Time:** Full\-time **Regular/Temporary:** Regular **Listed:** 2016\-02\-10 **Location:** Cary, Read more
Simply Mac *Apple* Specialist- Service Repa...
Simply Mac is the largest premier retailer of Apple products in the nation. In order to support our growing customer base, we are currently looking for a driven Read more
Infrastructure Engineer - *Apple* /Mac - Rem...
…part of a team Requires proven problem solving skills Preferred Additional: Apple Certified System Administrator (ACSA) Apple Certified Technical Coordinator (ACTC) Read more
Lead Engineer - *Apple* OSX & Hardware...
Lead Engineer - Apple OSX & Hardware **Job ID:** 3125919 **Full/Part\-Time:** Full\-time **Regular/Temporary:** Regular **Listed:** 2016\-02\-10 **Location:** Cary, Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.