TweetFollow Us on Twitter

Mar 93 Editorial
Volume Number:9
Issue Number:3
Column Tag:The Editor's Page

The January Pilgrimage to Macworld

By Neil Ticktin, Editor-in-Chief, Don Bresee, Technical Editor

Since the beginning of time (which of course was January 21, 1984), the Macintosh community has made two trips per year to the grand-daddy of all Macintosh trade shows - Macworld Expo. The first of this year’s Expos was held January 6-9, 1993 at the newly expanded Moscone Center in San Francisco.

Aside from having the Expo on about the worst date possible, the show went off better than usual. It seems that the expo coordinators are not aware that many, if not most, Macintosh related businesses (including Apple) are closed the week between Christmas and New Year’s. This increases the difficulty for most people to make the show.

The good news is that San Francisco has completed the long awaited expansion of the Moscone Center. For the first time in many years, the entire Expo was held in one place, eliminating the annoying bus ride between locations. Congratulations to all involved, this made the show much nicer to attend.

The Hot Item - Components

Overall, the show was solid, unveiling many improvements to many things, as you might expect. One product was the buzz of the developer world - Component Software Corporation’s new product, Component Workshop™.

Some of you might remember back from your computer industry history, On Technology was formed several years ago by Mitch Kapor. Originally, On was going to work on a fully object oriented, portable operating system (similar to Taligent). After some time, On became more realistic in their goals. A good move because they would have had to go head to head with Taligent. On decided not to work on this product hence the new company - Component Software Corporation (CSC).

What is Component Workshop? According to CSC, Component Workshop (CW) is the first dynamic C++ development environment, targeted for new application development. Most object-oriented systems have derived properties from Lisp. The difference between CW and other implementations of C++ is that, like Lisp, CW doesn’t separate the development environment from your application. Instead CW uses an “Extruder” to analyze your application and generate C code.

Developing with CW is different from traditional approaches. Instead of developing the entire application at one time, you develop it one part at a time. Using traditional classes and subclasses, your work becomes reusable by other projects, at your convenience.

CW also differs from C++ in that it deals with all memory management. Instead of traditional, compile/link cycles, CW uses an incremental linker and compiler to constantly keep your project up to date. This is all done through it’s dynamic environment.

I could go on about Component Workshop, but that would be better done in a formal product review. The bottom line is this: there are a lot of people moving towards CW including most notably, Bowers Development. Not only will AppMaker (from Bowers) be supporting CW, but the next release will be written in it.

Component Workshop running on the Macintosh platform is shipping and they are slating a Windows version for the third quarter of 1993. CW is going head to head with Bedrock. Bedrock is backed by Apple and Symantec. On the other hand, CW is out now.

Component can be reached at 617/862-9700 or Fax: 617/862-7749.

Covertest from Jasik

Steve Jasik (of MacNosy/The Debugger fame) has released a new, simple tool to determine code coverage in a program. CoverTest helps the tester (or programmer) determine which parts of a program have been executed. It extracts symbol information from MPW and shows the information in bar graph form.

The product will be bundled with The Debugger and has been shipped to all owners of the current version. For more information, contact Jasik Designs, 415/322-1386 or you can order The Debugger (with CoverTest) through the MacTech Mail Order Store.

MPW 3.3

Apple is now showing MPW 3.3. The beta for this version will ship on E.T.O. #10 in February, 1993. The final version is estimated to ship in April/May ‘93.

There are several new features in MPW 3.3, the most important of which is the new incremental linker. This allows MPW to link only those files that have changed. This should greatly reduce your link time after a simple change. MPW will reportedly link in less than a minute even for complex applications. The linker does accept the same command line options as the current linker and does work with current build scripts/make files.

There are a few limitations to the new linker. For example, it will only link applications and tools. It does require more memory (up to 3x the size of all object files) and more disk space. You do need to use the normal linker for your final build and the incremental linker does not produce .SYM files

MPW 3.3 also comes with new documentation. There will be three new books: Introduction to MPW, Building and Managing Programs with MPW, and MPW 3.3 Command Reference. Reportedly, these documents are completely rewritten, reorganized and incorporate existing release notes.

Version 3.3 also comes with other improvements including better System 7 support (i.e., Alias resolution in all MPW tools and Apple Event support). There is keyboard navigation in dialog boxes for dialogs such as Projector and Find/Replace. And, Command-P now is for “Print” too. Finally, there are many bugs fixed overall, but specifically in Projector and Object Pascal.

Apple will be shipping ToolServer 1.0 and SourceServer 1.0 in this version. ToolServer is an AppleEvent aware MPW Shell which allows MPW users to have tools and scripts run on a remote machine. It does allow 3rd-party environments to access MPW Tools and Scripts. Reportedly, THINK C and Pascal will do this in an upcoming version. Support is also expected for ACI US’s Object Master and Calliope.

The Publisher's Column

By David Williams, Publisher

Over the holidays, I went to Europe. To me, one of the most fascinating things about Europe is how the people approach computers. I went in and out of several stores in Italy, France, and Switzerland, and talked to numbers of users. What I heard got me thinking about the direction that Apple has decided to take, and, as usual, I hope to raise some points here that will provoke a response.

Europeans don’t like lots of options on the list. They like a fairly small number of models to choose from, and they don’t respond well to models that change often. A new car in europe often sells best in its third year, and rarely sells as well in its first. New technology is welcomed, but preferably as improvements added to existing models, so its impact can be clearly seen. Anyone familiar with with the Mercedes-Benz series of cars will recognize these traits in their line.

Motorola recently announced the 68060 chip, which contains 2.2 million transistors and will initialy run at 50MHz. Intel’s “Pentium” chip contains 3.2 million and will initially run at 66MHz. Meanwhile Apple and IBM are fast at work on PowerPC. The 601 might actually be available from IBM in late 1993. The opportunity for new models and features is clearly the highest its ever been.

In response to this situation, Apple has announced a new strategy of rapid turnover of models, so that the most up-to-date technology is available at today’s price - especially in the PowerBook line. The theory is that the buyer should be able to buy the most computing power for the money, right at that moment.

From the perspective of a purchase decision-maker for a medium sized company (my largest client) I find this new strategy very confusing. To explain, I have always viewed Apple as alone, apart, but stable. The Mercedes Benz of computing. Mac’s were very expensive, but didn’t go obsolete very often. Instead, upgrade paths were available, and existing Mac’s were usually able to take at least partial advantage of new developments. Most important, with a Mac, one very rarely heard employees complain that their work went slowly because their computer didn’t have a large enough cache.

One of the advantages of the Mac was that there weren’t a plethora of models. With only a few to choose from, you didn’t have to worry much that a supervisor in department A had a faster machine than one in department B, prompting B to ask for a math coprocessor and a caching controller.

PC’s on the other hand were cheaper, but inherently evanescent. The hottest thing in town one month was old junk in a year. This situation was entirely acceptable however, because it was the result of competition between the many, many clones. As soon as another clone one-upped your new machine, you had to expect your vendor to respond.

This was in no way similar to the auto-makers. The newer machines were actually better, not just longer, lower, and wider. No one ever thought that Compaq brought out a new model just for a new model year. On the other hand, employees did want to buy each and every new enhancement that came out.

Corporate buyers were able to say to their boards, “Yes, the Mac is expensive but it won’t be obsolete next month....”. Now, Apple plans to introduce new models, especially of notebooks, with great speed. Apple will not wait for new chips, but will instead provide an ongoing series of constant small improvements, interspersed, of course, with large ones. Needless to say, this is somewhat of a complete reversal from the days when one could count on a Mac to remain a current model for a fairly long time.

Unlike the clones, Apple cannot “blame” constantly changing models on direct competition. Instead, each new Mac must stand on its own merits, with corporate buyers such as myself asking why the change was necessary. One of the most difficult things to explain is why the newly promoted manager of department C has a new Mac that outperforms the President’s one year old one.

With the 68060 available, in both low-power and regular versions, on top of the 68040, and the PowerPC chips as well, Apple will have the ability to bring forth a huge array of new machines. With ongoing changes in storage technology, display capabilities, and accesories, this array can change almost monthly.

If that is to be the case, I believe that Apple must maintain clear upgrade paths at affordable prices. Currently, the price of upgrading is far too high. It shouldn’t cost nearly 50% of the original purchase price to upgrade a Quadra 900 to a 950 when the 900 was only sold for a few months. Further, knowing that the 950 will be made obsolete (or will at least be outperformed) by the 800 which will cost less, the 950 price has to come down from the beginning, or buyers will wait for the 800. In other words, more models faster means lower prices sooner. Finally, Apple will have to learn to turn out full production of a new model without the constant supply shortages that plague us today.

Clearly, consumers will benefit from more available technology at lower prices. Software developers should benefit from the greatly expanded markets, and after-market suppliers might benefit from supplying upgrade kits cheaper than Apple. It seems that all of the risk and most of the burden falls on Apple itself.

The question remains whether Apple will prosper with the change in its line and in its image. The US and European automotive industry has taught the lesson well: given the choice of being Daimler or GM, it’s better to show a profit on the same old models year after year, than show a loss on a huge number of “new and improved” ones.

 
AAPL
$119.00
Apple Inc.
+1.40
MSFT
$47.75
Microsoft Corpora
+0.28
GOOG
$540.37
Google Inc.
-0.71

MacTech Search:
Community Search:

Software Updates via MacUpdate

HoudahSpot 3.9.6 - Advanced file search...
HoudahSpot is a powerful file search tool built upon MacOS X Spotlight. Spotlight unleashed Create detailed queries to locate the exact file you need Narrow down searches. Zero in on files Save... Read more
RapidWeaver 6.0.3 - Create template-base...
RapidWeaver is a next-generation Web design application to help you easily create professional-looking Web sites in minutes. No knowledge of complex code is required, RapidWeaver will take care of... Read more
iPhoto Library Manager 4.1.10 - Manage m...
iPhoto Library Manager lets you organize your photos into multiple iPhoto libraries. Separate your high school and college photos from your latest summer vacation pictures. Or keep some photo... Read more
iExplorer 3.5.1.9 - View and transfer al...
iExplorer is an iPhone browser for Mac lets you view the files on your iOS device. By using a drag and drop interface, you can quickly copy files and folders between your Mac and your iPhone or... Read more
MacUpdate Desktop 6.0.3 - Discover and i...
MacUpdate Desktop 6 brings seamless 1-click installs and version updates to your Mac. With a free MacUpdate account and MacUpdate Desktop 6, Mac users can now install almost any Mac app on macupdate.... Read more
SteerMouse 4.2.2 - Powerful third-party...
SteerMouse is an advanced driver for USB and Bluetooth mice. It also supports Apple Mighty Mouse very well. SteerMouse can assign various functions to buttons that Apple's software does not allow,... Read more
iMazing 1.1 - Complete iOS device manage...
iMazing (was DiskAid) is the ultimate iOS device manager with capabilities far beyond what iTunes offers. With iMazing and your iOS device (iPhone, iPad, or iPod), you can: Copy music to and from... Read more
PopChar X 7.0 - Floating window shows av...
PopChar X helps you get the most out of your font collection. With its crystal-clear interface, PopChar X provides a frustration-free way to access any font's special characters. Expanded... Read more
Carbon Copy Cloner 4.0.3 - Easy-to-use b...
Carbon Copy Cloner backups are better than ordinary backups. Suppose the unthinkable happens while you're under deadline to finish a project: your Mac is unresponsive and all you hear is an ominous,... Read more
ForeverSave 2.1.3 - Universal auto-save...
ForeverSave auto-saves all documents you're working on while simultaneously doing backup versioning in the background. Lost data can be quickly restored at any time. Losing data, caused by... Read more

Latest Forum Discussions

See All

Raby (Games)
Raby 1.0.3 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0.3 (iTunes) Description: ***WARNING - Raby runs on: iPhone 5, iPhone 5C, iPhone 5S, iPhone 6, iPhone 6 Plus, iPad Mini Retina, iPad Mini 3, iPad 4, iPad Air,... | Read more »
Oddworld: Stranger's Wrath (Games)
Oddworld: Stranger's Wrath 1.0 Device: iOS Universal Category: Games Price: $5.99, Version: 1.0 (iTunes) Description: ** PLEASE NOTE: Oddworld Stranger's Wrath requires at least an iPhone 4S, iPad 2, iPad Mini or iPod Touch 5th gen... | Read more »
Bounce On Back (Games)
Bounce On Back 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: | Read more »
Make Way for Fat Chicken, from the Maker...
Make Way for Fat Chicken, from the Makers of Scrap Squad Posted by Jessica Fisher on November 26th, 2014 [ permalink ] Relevant Games has announced they will be releasing their reverse tower defense game, | Read more »
Tripnary Review
Tripnary Review By Jennifer Allen on November 26th, 2014 Our Rating: :: TRAVEL BUCKET LISTiPhone App - Designed for the iPhone, compatible with the iPad Want to create a travel bucket list? Tripnary is a fun way to do exactly that... | Read more »
Ossian Studios’ RPG, The Shadow Sun, is...
Ossian Studios’ RPG, The Shadow Sun, is Now Available for $4.99 Posted by Jessica Fisher on November 26th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Mmmm, Tasty – Having the Angry Birds for...
The very first Angry Birds debuted on iOS back in 2009. When you sit back and tally up the number of Angry Birds games out there and the impact they’ve had on pop culture as a whole, you just need to ask yourself: “How would the birds taste... | Read more »
Rescue Quest Review
Rescue Quest Review By Jennifer Allen on November 26th, 2014 Our Rating: :: PATH BASED MATCH-3Universal App - Designed for iPhone and iPad Guide a wizard to safety by matching gems. Rescue Quest might not be an entirely original... | Read more »
You Can Play the Final Chapter of Lone W...
You Can Play the Final Chapter of Lone Wolf: Dawn Over V’taag Right Now Posted by Jessica Fisher on November 26th, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Swords of Anima (Games)
Swords of Anima 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: A new tactical turn-based RPG experience. Command the Savior Rex Squad in an epic journey of courage and deception. Can you... | Read more »

Price Scanner via MacPrices.net

2014 1.4GHz Mac mini on sale for $449, save $...
 B&H Photo has the new 1.4GHz Mac mini on sale for $449.99 including free shipping plus NY tax only. Their price is $50 off MSRP, and it’s the lowest price available for this new model. Adorama... Read more
Early Black Friday pricing on 27-inch 5K iMac...
 B&H Photo continues to offer Black Friday sale prices on the 27″ 3.5GHz 5K iMac, in stock today and on sale for $2299 including free shipping plus NY sales tax only. Their price is $200 off MSRP... Read more
Early Black Friday sale prices on iPad Air 2,...
 MacMall is discounting iPad Air 2s by up to $75 off MSRP as part of their Black Friday sale. Shipping is free: - 16GB iPad Air WiFi: $459 $40 off - 64GB iPad Air WiFi: $559 $40 off - 128GB iPad Air... Read more
Early Black Friday MacBook Air sale prices, $...
 MacMall has posted early Black Friday MacBook Air sale prices. Save $101 on all models for a limited time: - 11″ 1.4GHz/128GB MacBook Air: $798 - 11″ 1.4GHz/256GB MacBook Air: $998 - 13″ 1.4GHz/... Read more
Why iPhone 6 Tablet/Laptop Cannibalization Is...
247wallst.com blogger Douglas A. McIntyre noted last week that according to research posted on the Applovin blog site the iPhone 6 is outselling the iPhone 6 Plus by a wide margin . Hardly a surprise... Read more
Worldwide Tablet Growth Expected to Slow to 7...
The global tablet market is expected to record massive deceleration in 2014 with year-over-year growth slowing to 7.2%, down from 52.5% in 2013, according to a new forecast from International Data... Read more
Touchscreen Glove Company Announces New Produ...
Surrey, United Kingdom based TouchAbility specializes in design and manufacture of a wide variety of products compatible with touchscreen devices including smartphones, tablets and computers. Their... Read more
OtterBox Alpha Glass Screen Protectors for iP...
To complement the bigger, sharper displays on the latest Apple devices, OtterBox has introduced Alpha Glass screen protectors to the iPhone 6 and iPhone 6 Plus. The fortified glass screen protectors... Read more
Early Black Friday Mac Pro sale, 6-Core 3.5GH...
 B&H Photo has the 6-Core 3.5GHz Mac Pro on sale today for $3499 including free shipping plus NY sales tax. Their price is $500 off MSRP, and it’s the lowest price available for this model from... Read more
Early Black Friday sale price: 15-inch 2.2GHz...
 B&H Photo has the 2014 15″ 2.2GHz Retina MacBook Pro on sale today for $1699.99. Shipping is free, and B&H charges NY sales tax only. Their price is $300 off MSRP, equalling Best Buy’s price... Read more

Jobs Board

*Apple* Solutions Consultant (ASC) - Apple (...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
Senior Event Manager, *Apple* Retail Market...
…This senior level position is responsible for leading and imagining the Apple Retail Team's global event strategy. Delivering an overarching brand story; in-store, Read more
*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
*Apple* Solutions Consultant (ASC) - Apple (...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
*Apple* Solutions Consultant (ASC) - Apple (...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.