TweetFollow Us on Twitter

Aug 92 Editorial
Volume Number:8
Issue Number:4
Column Tag:The Editor's Page

Can Symantec Grow Apples in Bedrock?

By Neil Ticktin, Editor-in-Chief

Last month, I spent a lot of time complaining about a lack of direction from Apple. Such is the power of the press, that almost immediately, Apple and Symantec Corporation made a joint announcement about the development and marketing of a cross-platform development tool. Ok, the bad news is that my column had nothing to do with it; the good news is that it looks like a major step in the right direction!

The announcement

June 23, 1992 - New York City. In the usual computer industry logic, two California-based companies held a major press conference on the east coast. Together, they announced a framework, called Bedrock, which “enables developers to provide applications tuned to a specific graphical user interface. With the Bedrock framework technology, a specific Macintosh application will look like a Macintosh application, a Windows application will look like Windows.”

The technology has been under development at Symantec for some time for use with their TimeLine and Q&A products. Now, Apple will be assisting in the technical direction and will be providing engineering support. Sometime in the first half of 1992, Symantec will bring the completed framework to market. Apple will have the rights to distribute this framework.

What does this mean?

Well, it’s good news! The company that produces some of the best development tools we’ve ever seen (Symantec) is now helping Apple to bring a much needed standard to our development world. Symantec has proven themselves to be the runaway leader in the Macintosh development tool market. Without their involvement, it would be difficult to get a solid standard going.

Now, it seems that those who are using MacApp and those who are using THINK Class Library will all be given a growth path into Bedrock. We can safely keep working in MacApp and TCL.

What about Microsoft?

Some people are concerned about Microsoft’s recent cross-platform development announcent. I believe that Symantec’s class library approach will work better than MS’s API. Second, I get the distinct impression that Symantec is closer to shipping a solution than Microsoft.

Integrating with the OS

Both Apple and Symantec have said that Bedrock could become an integral part of System 7. They figure that it fits somewhere between an operating system and an application. Further, it makes sense to build a lot of applications on a common framework reaping the benefits of sharing resources.

But will it be fast?

One question at the press conference related to the speed of Bedrock. The concern was that there would be a loss of efficiency with an extra layer stuck on top of the OS. Symantec’s response was that there probably will be some degradation, but machine speeds today are making that somewhat less important. Further, the development time benefits far outweigh this minor inconvenience.

I have to agree with this having seen some of the other cross-platform success stories in the industry. Take Neuron Data’s Open Interface product. This product is clearly aimed at a rich, powerful and complete toolkit that is completely portable. Their emphasis is not on speed, but on the quality of the tool and the market is buying it. So, is efficiency important? Probably not as much as one would think.

What about Taligent?

Apple/Symantec says that the agreement has nothing to do with Taligent’s project, but given the object oriented nature of both, they are natural cohorts. Taligent appears to view Bedrock as a great starting place for developers to cut their teeth on object programming.

The bottom line

First, Apple/Symantec has given us a clear path to the future of Macintosh/PC programming. Apple has allowed Taligent to hint that that path may continue to Pink and PowerPC. The pathway is object oriented, and will lead to a much larger market than ever before.

What do we do?

Start thinking about when you are going to learn OOP. C++ will be the first language supported. Second, tell Apple/Symantec what you want to see (yes, this is a call for you to write letters to Xplain Corp. We’ll help you to get to Apple/Symantec’s ear by publishing them) and we’re working on Taligent too.

What else do we need?

We need to see the rest of the path, through PowerPC all the way to Newton. Oh Apple more announements, please!

Neil Ticktin, Editor-in-Chief

The Publisher's Column

Shaking things up

By David Williams, Publisher

Soon, they tell me, the Big One is going come and demolish southern California. Keeping in mind that our offices are there, and that I spend a lot of time there, I find this very unpleasant to think about. For those of you who have never had the pleasure of being in one, a large earthquake is somewhat like being inside a box that some giant is rattling around in his hand. First you get to wonder when the shaking will stop. Then, you evolve an intense curiosity about the details of the structural engineering of whatever box you happen to be in. If the box happens to be in a high-rise, you have a long time to think about all this, because the building sways back and forth while making the most awe inspiring groaning noises as the steel works against the concrete. A little later, you discover that you are, in fact, capable of holding your breath for eternity, or about a minute, whichever seems longer.

Neil tells me that the computer world is about to be shaken by a major upheaval of technology. In geologic terms, the Apple continental plate is slowly drifting towards the IBM plate, and where they meet, there will be intense activity. The two main fault lines are PowerPC and Newton. A helpless populace of users, lead by developers, frantically studies the faults, which are unwilling to provide any useful foreknowledge of their movements. Both of these corporate continents should keep in mind that earthquakes are not popular.

Last month, Neil wrote that developers need immediate guidance on a platform and tools. No doubt that’s true, but as the computer idiot, I wonder, what about me? I don’t personally develop. Instead, I have the unenviable position of saying yes or no to Neil’s continual requests for more equipment. Also, as Neil becomes interested in new technologies, I have to allocate the budget to learn them and to become able to act as a forum for them. Essentially, I am no different from thousands of corporate vice-presidents who are asked daily to decide what to buy to keep their companies competitive.

As with the earthquake, I need to know how to prepare. Lately, the local authorities have been diligently putting out earthquake preparedness literature and warnings of all kinds. Well, I think it’s time that Apple and IBM acted responsibly and did the same kind of thing. It is no longer allowable to build unreinforced brick structures in L.A. It shouldn’t be possible to purchase a system that simply can’t be made to work with the future as Apple plans it. IBM last tried this full secrecy until the last minute trick with MicroChannel. It was certainly a surprise when it wasn’t compatible with anything and there was almost no software for it. It was also a dismal failure. How many EISA machines are out there now?

The lesson here is that IBM and Apple are not the only continents drifting around out there. There is a very large independent industry segment that is not going to sit by and be put quietly out of business. IBM and Apple should not exclude the independents as IBM tried before, because the industry will not just go away. They will develop a parallel product quickly and will bring it to market with enough force that there will again be two competing continents of personal computing: Apple/IBM versus the cheaper independents.

I found it especially interesting that Motorola is now selling a 38 MIPS RISC file server for Macintosh networks, at a cheaper-than-Apple price. PowerPC won’t be alone very long before a variety of less expensive alternatives come out. What Motorola can do, Intel can do too, and AMD, and Cyrix, and

I’d like to hear from Apple and IBM, if they’re listening. If they’re not, I can tell that Motorola is, and I’d be happy to talk to them too. So if anyone at Motorola wants to do an interview on your newest toy, give us a call. As for the corporate continents, just whistle, we’ll come running and ready to take notes.


Community Search:
MacTech Search:

Software Updates via MacUpdate

Planet Diver guide - How to survive long...
Planet Diver is an endless arcade game about diving through planets while dodging lava, killing bats, and collecting Starstuff. Here are some tips to help you go the distance. [Read more] | Read more »
KORG iDS-10 (Music)
KORG iDS-10 1.0.0 Device: iOS iPhone Category: Music Price: $9.99, Version: 1.0.0 (iTunes) Description: ** Debut Discount: 50% OFF! Sale Price US$9.99 (Regular price US$19.99). Other all Korg apps are also 50% OFF until Dec 28! **... | Read more »
World of Tanks Generals guide - Tips and...
World of Tanks Generals is a brand new card game by the developer behind the World of Tanks shooter franchise. It plays like a cross between chess and your typical card game. You have to keep in consideration where you place your tanks on the board... | Read more »
TruckSimulation 16 guide: How to succeed...
Remember those strangely enjoyable truck missions in Grand Theft Auto V whereit was a disturbing amount of fun to deliver cargo? TruckSimulation 16 is reminiscent of that, and has you play the role of a truck driver who has to deliver various... | Read more »
The best GIF making apps
Animated GIFs have exploded in popularity recently which is likely thanks to a combination of Tumblr, our shorter attention spans, and the simple fact they’re a lot of fun. [Read more] | Read more »
The best remote desktop apps for iOS
We've been sifting through the App Store to find the best ways to do computer tasks on a tablet. That gave us a thought - what if we could just do computer tasks from our tablets? Here's a list of the best remote desktop apps to help you use your... | Read more »
Warhammer 40,000: Freeblade guide - How...
Warhammer 40,000: Freebladejust launched in the App Store and it lets you live your childhood dream of blowing up and slashing a bunch of enemies as a massive, hulking Space Marine. It's not easy being a Space Marine though - and particularly if... | Read more »
Gopogo guide - How to bounce like the be...
Nitrome just launched a new game and, as to be expected, it's a lot of addictive fun. It's called Gopogo, and it challenges you to hoparound a bunch of platforms, avoiding enemies and picking up shiny stuff. It's not easy though - just like the... | Read more »
Sago Mini Superhero (Education)
Sago Mini Superhero 1.0 Device: iOS Universal Category: Education Price: $2.99, Version: 1.0 (iTunes) Description: KAPOW! Jack the rabbit bursts into the sky as the Sago Mini Superhero! Fly with Jack as he lifts impossible weights,... | Read more »
Star Wars: Galaxy of Heroes guide - How...
Star Wars: Galaxy of Heroes is all about collecting heroes, powering them up, and using them together to defeat your foes. It's pretty straightforward stuff for the most part, but increasing your characters' stats can be a bit confusing because it... | Read more »

Price Scanner via

World’s First USB-C Adapter For MacBook Suppo...
Innergie, a brand of Delta Electronics, has announced its official release of the world’s first USB-C adapter supporting four DC output voltages, the PowerGear USB-C 45. This true Type C adapter... Read more
13-inch and 11-inch MacBook Airs on sale for...
B&H Photo has 13″ and 11″ MacBook Airs on sale for up to $120 off MSRP as part of their Holiday sale including free shipping plus NY sales tax only: - 11″ 1.6GHz/128GB MacBook Air: $819 $90 off... Read more
13-inch MacBook Pros on sale for up to $150 o...
Take up to $150 off MSRP on the price of a new 13″ MacBook Pro at B&H Photo today as part of their Holiday sale. Shipping is free, and B&H charges NY tax only. These prices are currently the... Read more
13-inch 128GB MacBook Air now on sale for $79...
Best Buy has just lowered their price on the 2015 13″ 1.6GHz/128GB MacBook Air to $799.99 on their online store for Cyber Monday. Choose free shipping or free local store pickup (if available). Sale... Read more
Best Buy lowers 13-inch MacBook Pro prices, n...
Best Buy has lowered prices on select 13″ MacBook Pros this afternoon. Now save up to $200 off MSRP for Cyber Monday on the following models. Choose free shipping or free local store pickup (if... Read more
Cyber Monday: Apple MacBooks on sale for up t...
Apple resellers have MacBook Pros, MacBook Airs, and MacBooks on sale for up to $250 off MSRP for Cyber Monday 2015. The following is a roundup of the lowest prices available for new models from any... Read more
Cyber Monday: Apple Watch on sale for up to $...
B&H Photo has the Apple Watch on sale for Cyber Monday for $50-$100 off MSRP. Shipping is free, and B&H charges NY sales tax only: - Apple Watch Sport: $50 off - Apple Watch: $50-$100 off B... Read more
Cyber Monday: 15% off Apple products, and sto...
Use code CYBER15 on Cyber Monday only to take 15% on Apple products at Target, and store-wide. Choose free shipping or free local store pickup (if available). Sale prices for online orders only, in-... Read more
iPad Air 2 And iPad mini Among Top Five Black...
Adobe has released its 2015 online shopping data for Black Friday and Thanksgiving Day. The five best selling electronic products on Black Friday were Samsung 4K TVs, Apple iPad Air 2, Microsoft Xbox... Read more
All-in-one PC Shipments Projected To Drop Ove...
Digitimes’ Aaron Lee and Joseph Tsai report that all-in-one (AIO) PC shipments may drop a double-digit percentage on-year in 2015 due to weaker-than-expected demand, although second-largest AIO make... Read more

Jobs Board

*Apple* New Products Tester Needed - Apple (...
…we therefore look forward to put out products to quality test for durability. Apple leads the digital music revolution with its iPods and iTunes online store, continues Read more
Software Engineer, *Apple* Watch - Apple (U...
# Software Engineer, Apple Watch Job Number: 33362459 Santa Clara Valley, Califo ia, United States Posted: Jul. 28, 2015 Weekly Hours: 40.00 **Job Summary** Join the Read more
SW Engineer - *Apple* Music - Apple (United...
# SW Engineer - Apple Music Job Number: 40899104 San Francisco, Califo ia, United States Posted: Aug. 18, 2015 Weekly Hours: 40.00 **Job Summary** Join the Android Read more
Sr Software Engineer *Apple* Pay - Apple (U...
# Sr Software Engineer Apple Pay Job Number: 44003019 Santa Clara Valley, Califo ia, United States Posted: Nov. 13, 2015 Weekly Hours: 40.00 **Job Summary** Apple Read more
*Apple* Site Security Manager - Apple (Unite...
# Apple Site Security Manager Job Number: 42975010 Culver City, Califo ia, United States Posted: Oct. 2, 2015 Weekly Hours: 40.00 **Job Summary** The Apple Site Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.