TweetFollow Us on Twitter

Fine Tune MPW
Volume Number:6
Issue Number:7
Column Tag:Mac Workshop

Fine Tuning Code With MPW

By Allen Stenger, Gardena, CA

Tuning with MPW

[Allen Stenger works on the F-15 radar software for Hughes Aircraft Co. His technical interests are software reliability, computer architecture, and computer languages. Programming the Macintosh has been his hobby for the past five years.]

The Macintosh Programmer’s Workshop documentation does a good job of describing how to use the performance analysis tools, but it does not explain what to do with the results. This article is a tutorial on how to tune a program with MPW, using the performance reports as a guide to which areas of the program are most in need of improvement.

For the example program we will use a dragon-curve drawer. This is an example in the Smalltalk books, and Listing 1 is a straightforward translation of the Smalltalk-80 program into SemperSoft Modula-2. This straightforward program takes about 8 seconds (477 ticks) to draw the dragon. This is not extremely slow, but one imagines that it could be done faster. In fact, we will be able to get a 16-times speedup with some simple transformations, and by being a little trickier we will get a 22-times speedup.

This is an artificial example, for a couple of reasons. First, for any imaginable use to which DrawDragon might be put, its present performance is adequate--there is no practical value to speeding it up. Second, the MPW tools would normally be applied to much larger programs, and are in some ways an overkill for this simple example.

Speculations

We will start out with some speculations on the causes of the slowness of the straightforward dragon. After doing the tuning we will revisit these and see how good our intuition was.

From inspecting the code, one might generate a list of possible “problem areas” such as the following:

Use of recursion. According to the folklore of programming, recursive programs are slow, and certainly the Dragon procedure seems to spend most of its time calling itself rather than doing any useful work.

Use of high-order language. Traditionally, in order to get the highest performance, one must write in assembly language. The SemperSoft compiler is a one-pass compiler, and presumably does little optimization.

Use of range-checking. This example is compiled with checks on, which in some programs can cause a significant slowdown.

Use of floating-point. This example was run on a Macintosh Plus, which has no floating-point hardware and does all floating point in software.

Graphics operations. These typically take a lot of CPU time. (There might not be much we can do about this one, since the program’s whole purpose is to draw on the screen.)

Tuning -- Preparation

We can instrument the dragon program following the recipes in the MPW manual, Chapter 14 (the method is the same regardless of language, although the interface details vary slightly). Here we will only change the calling program, DrawDragon, and leave the other modules undisturbed. Since the performance measurements are done by random sampling of the program counter, the whole program will be instrumented merely by starting the measurement at the beginning of the run and ending it at the end - it is not necessary to modify each routine. The instrumented DrawDragon module is shown in Listing 2.

The performance analyzer yields an execution “profile” of the program, characterizing it by where it spends its time. It is usually only helpful to look at the top five routines - everything below that takes such a small amount of time that, even if we could eliminate a routine totally, it would have a negligible effect on the timing. Here, on our first run, we need only look at the #1 routine, since it takes 72.6% of the time (total time for the program is 493 ticks). This is the Pack4 routine, which is not in the Dragon program -- it is the SANE floating-point routines, as may be looked up in Inside Macintosh. So our first tuning step is to reduce the amount of time spent doing floating-point work.

Tuning -- First Pass

Some people (particularly FORTH fans) advocate doing no floating point at all, but using instead scaled integer arithmetic. For most programs, eliminating floating point altogether would be a drastic operation. For our little DrawDragon program it is not so bad, but let’s see what else we could do first. Unfortunately the report does not break down the floating-point operations used, but by examining the code we see that each line drawn requires 2 integer-to-float conversions, 2 float-to-integer conversions, 3 floating-point multiplies, and 1 each sine and cosine. It seems likely that most of the floating-point time is spent on the sine and cosine, with the multiplies coming in a distant second. Further examination of the program reveals that sine and cosine are called with only 4 possible arguments (0, 90, 180, and 270 degrees), so this suggests the use of a look-up table storing the values of sine and cosine for these arguments.

Making this change and re-running the program and reports shows that this does cause a large speedup - the timing is now 86 ticks, or 5.7 times faster. The top item on the performance report is still Pack4 with 41.6%, so our next step is to try to eliminate still more floating-point operations.

Tuning -- Second Pass

After scrutinizing the improved program some more, we may remember that the reason we put in the sines and cosines in the first place was to handle drawing of lines at arbitrary angles. For the 4 angles that we actually use, the sines and cosines have integer values, so (for our particular case) there is no need for floating point anyway! We therefore make a simple re-coding of the Go procedure to do all calculations as integers. (Since the routine is now getting faster, there are not enough program-counter samples to get a good breakdown of where the time is spent, so we will also draw the dragon 10 times in a loop and divide by 10 to get the time per dragon.) Upon re-running this, we find that the time has decreased to 30 ticks (2.9 times faster), and the top 5 routines in the performance report are all QuickDraw routines and comprise 73.2% of the time. Further improvement seems to depend on inventing some way of drawing lines faster than QuickDraw can, which seems a dim hope.

Tuning -- Third Pass

Surprisingly, this is possible, in the special case we are dealing with (which has only horizontal and vertical lines). By trying some separate timing tests, it appears that our lines can be drawn in 1/3 less time by using FillRect rather than Line. Implementing this leads to a program which runs in 22 ticks (1.4 times faster), for an overall improvement over the straightforward Dragon of 22:1. This speedup requires changes to only one routine, Go. The revised Pen module is shown in Listing 3.

Speculations Inspected

The big winners among our speculations were floating point and graphics operations. Floating point took up most of the time in the original program, and by eliminating it we were able to get most of the speedup. Graphics operations take up most of the remaining time, and although we made some reduction in this, it seems unlikely that there is much more we can do. Possibly we could do something sneaky such as building the whole picture in memory without using graphics operations, then copying it to the screen with CopyBits; but this would be very complicated and perhaps not much of an improvement. (One of the hardest parts of tuning is knowing when to stop. Most programs can be improved indefinitely, but they gradually get more complicated and error-prone.)

The issue of recursion turned out to be a red herring. The total time spent in the Dragon procedure is only 3.9% of the total, and this includes the recursive calls. Recursion has a bad reputation, for two reasons. First is the bad recursion examples often given in textbooks (usually factorials or Fibonacci numbers), which can be done more simply and faster by iteration. Second, in some older languages and implementations, either there is no recursion in the language, so it must be simulated by the program (FORTRAN), or it is treated as a special case (JOVIAL, PL/I) and really is much slower because it requires a special dynamic allocation of variables rather than the normal static allocation. In more modern languages such as Pascal or Modula-2, all variables are dynamically allocated and recursive calls are no different (and therefore no slower) than other calls.

The impact of using a high-order language or of range checking varies a great deal depending on the program and on the language implementation. In this example most of the time was taken by things outside the generated code, which seems to be inherent in the particular problem being solved and not likely to be affected much by the implementation language. In the final version of the program, the Modula-2 routines take a total of only 13.3%, so re-writing in assembly or taking out the range checks could not possibly save more than this. The typical Macintosh application tends to consist mainly of calls to the Toolbox, interspersed with occasional calculations, so the timing of a tuned program tends to be dominated by the Toolbox time and does not depend greatly on the implementation language. For programs such as spreadsheets and compilers this is not true, since they really do spend a great deal of time on internal calculations, but it is true of most applications.

Conclusion

By applying the MPW performance analysis tools and making the improvements suggested by the program profile, we were able to speed up the dragon-drawer 22 times. The value of the execution profile is in telling us what not to look at. Most of a program’s execution time is spent in a few very places, and we should concentrate our efforts on those few places. (In Quality Control this is called the principle of the “vital few and the trivial many.”) Profiles are more valuable for large programs, since there is more to ignore there. In any case, success in tuning depends on measurement.

For Further Reading

Jon Louis Bentley, Writing Efficient Programs. Prentice-Hall, 1982. An excellent book on tuning; of value both to the professional programmer and the hobbyist. Our Dragon example illustrates his principles Space-For-Time Rule 2 -- Store Precomputed Results (sine and cosine tables), and Procedure Rule 2 -- Exploit Common Cases (eliminate floating-point since not needed in our case, and use FillRect for faster horizontal and vertical line drawing). He gives many other principles which we did not have a chance to use. In the beginning of the book he goes through 10 steps of optimizing an Approximate Travelling-Salesman Tour to get an overall improvement of 17:1.

Adele Goldberg and David Robson, Smalltalk-80: The Language and Its Implementation. Addison-Wesley, 1983. The source of the Dragon program (on pp. 372-3).

Donald E. Knuth, “An Empirical Study of FORTRAN Programs”, Software--Practice and Experience, v. 1 (1971), pp. 105-133. Source of the term “profile.” This article is written from the viewpoint of a compiler developer, and considers several levels of optimization which can be applied to programs. Many examples of optimization.

Mike Morton, “Faster Bitmap Rotation”. MacTutor, v. 4 (1988), no. 11, pp. 86-90 (reprinted in The Definitive MacTutor, pp. 56-60). Another example of tuning, using only the total time of the routine as a measure and yielding a speedup of 3:1. Morton was careful to measure each attempted improvement to the routine; the exact method of measurement is not important, but you must measure.

Stephen Dubin, Thomas W. Moore, and Sheel Kishore, “Using Regions in Medicine with C”. MacTutor, v. 3 (1987), no. 10, pp. 27-31 (reprinted in The Essential MacTutor, pp. 146-150). Description of re-coding a routine to calculate the area of a region from Pascal or C to assembler, yielding a 1000:1 speedup.

James Plamondon, “Finding The Area Of A Region in C” (letter). MacTutor, v. 4 (1988), no. 4 (reprinted in The Definitive MacTutor, p. 699). Criticizes the previous reference for solving the wrong problem (i.e., working very hard to get a very good estimate of the area of a region drawn freehand). Gives a faster C routine for doing a less-accurate but adequate estimate. In most applications you have some leeway in the problem you solve, and you can use this to make the solution easier and faster. We did not take advantage of this in the DrawDragon program; one speedup we might have applied is to draw the line only one pixel wide (which is about twice as fast as drawing it 4 pixels wide). Bentley (reference above) also considers this in his Approximate Travelling-Salesman Tour -- since it is only an approximate solution anyway, there is little harm in going from floating-point to slightly less accurate scaled fixed point numbers.

Source Listings

Listing 1 - Straightforward Dragon

(******************************************************)
(*   *)
(* file:  DrawDragon.m      *)
(*   *)
(* Main program to test Dragon method.   *)
(*   *)
(* Written in SemperSoft Modula-2 v.1.1.2                  *)
(*   *)
(* Allen Stenger August 1989    *)
(*   *)
(******************************************************)

MODULE DrawDragon;

FROM InOutIMPORT WriteLong, WriteString, Read;
FROM InsideMac   IMPORT TickCount;
FROM DragonModuleIMPORT Dragon;
FROM PenIMPORT Home;

VAR
 oldTime,
 newTime: LONGINT;
 ch     : CHAR;

BEGIN
 oldTime := TickCount();
 
 Home;
 Dragon( 8 );
 
 newTime := TickCount();
 WriteString( “Run time is “ );
 WriteLong( newTime - oldTime, 6 );
 WriteString( “ -- press space to exit “ );
 Read( ch );
END DrawDragon.

(******************************************************)
(*   *)
(* file:  DragonModule.d    *)
(*   *)
(* Implementation of Dragon method from                    *)
(* Goldberg and Robson,     *)
(* Smalltalk-80:  The Language and Its   *)
(*   Implementation, pp. 372-3.      *)
(*   *)
(* Written in SemperSoft Modula-2 v.1.1.2                  *)
(*   *)
(* Allen Stenger August 1989    *)
(*   *)
(******************************************************)

DEFINITION MODULE DragonModule;

PROCEDURE Dragon( order : INTEGER );

END DragonModule.

(******************************************************)
(* file:  DragonModule.m    *)
(* Dragon method - see definition module for         *)
(* description.    *)
(* Written in SemperSoft Modula-2 v.1.1.2                  *)
(* Allen Stenger August 1989    *)
(******************************************************)

IMPLEMENTATION MODULE DragonModule;

FROM PenIMPORT Go, Turn;

PROCEDURE Dragon( order : INTEGER );
BEGIN
 IF order = 0
 THEN 
 Go( 10 );
 ELSE
 IF order > 0
 THEN
 Dragon( order - 1 );
 Turn( 90 );
 Dragon( 1 - order );
 ELSE
 Dragon( -1 - order );
 Turn( -90 );
 Dragon( 1 + order );
 END; (* IF *)
 END; (* IF *)
END Dragon;

BEGIN
END DragonModule.

(******************************************************)
(* file:  Pen.d    *)
(* Implements some of the methods for the Pen class  *)
(* in Smalltalk-80.  *)
(* Written in SemperSoft Modula-2 v.1.1.2                  *)
(* Allen Stenger August 1989    *)
(******************************************************)

DEFINITION MODULE Pen;

(*
 Go in the current direction the specified distance
 (units of pixels).
*)
PROCEDURE Go( distance : CARDINAL );

(*
 Change the current direction by turning degrees 
 (positive degrees = clockwise).
*)
PROCEDURE Turn( degrees : INTEGER );

(*
 Move to original pen position.
*)
PROCEDURE Home;

END Pen.

(******************************************************)
(* file:  Pen.m    *)
(* Pen methods - see definition module for                 *)
(* descriptions.   *)
(* Written in SemperSoft Modula-2 v.1.1.2                  *)
(* Allen Stenger August 1989    *)
(******************************************************)

IMPLEMENTATION MODULE Pen;

FROM Terminal  IMPORT ClearScreen;
FROM InOutIMPORT Write;
FROM MathLib0  IMPORT sin, cos, entier, real, pi;
FROM InsideMac IMPORT Line, MoveTo, PenSize;

CONST
 DegreesToRadians = pi / 180.;
 (* conversion factor *)

VAR
 currentDegrees  : [0..359];
 (* direction we are
 facing -- 0 = right. *)

PROCEDURE Go( distance : CARDINAL );
VAR
 currentRadians  : REAL;
 realDistance  : REAL;
BEGIN
 currentRadians := DegreesToRadians 
 * real( currentDegrees );
 realDistance := real( distance );
 Line(  entier( realDistance 
 * cos( currentRadians ) ),
 entier( realDistance 
 * sin( currentRadians ) )
 );
END Go;

PROCEDURE Turn( degrees : INTEGER );
VAR
 tempDegrees:  INTEGER; 
BEGIN
 tempDegrees := INTEGER(currentDegrees) + degrees;
 DEC( tempDegrees, 360 * ( tempDegrees DIV 360 ) );
 IF tempDegrees < 0 
 THEN INC( tempDegrees, 360 );
 END; (* IF *)
 currentDegrees := tempDegrees;
END Turn;

PROCEDURE Home;
BEGIN
 MoveTo( 110, 200 );
 currentDegrees := 270; (* facing up *)
END Home;

BEGIN
 ClearScreen;
 Write( 0C );  (* graphics initialization kludge *)
 PenSize( 4, 4 );
END Pen.
Listing 2 - Instrumented DrawDragon module
(******************************************************)
(* Main program to test Dragon method.   *)
(* This version includes MPW performance analyzer    *)
(* calls.   *)
(* Written in SemperSoft Modula-2 v.1.1.2                  *)
(* Allen Stenger August 1989    *)
(******************************************************)

MODULE DrawDragon;

FROM InOutIMPORT WriteLong, WriteString, Read;
FROM InsideMac   IMPORT TickCount;
FROM PerformIMPORT InitPerf, PerfControl, 
 PerfDump, TermPerf, 
 TP2PerfGlobals;
FROM DragonModuleIMPORT Dragon;
FROM PenIMPORT Home;

VAR
 oldTime,
 newTime: LONGINT;
 ch     : CHAR;
 thePerfGlobals : TP2PerfGlobals;
 junk : BOOLEAN;

BEGIN
 (* Initialize performance measurement *)
 thePerfGlobals := NIL;
 IF InitPerf(  
 thePerfGlobals, (* measurement block *)
 20,    (* sample interval *)
 8,(* bucket size *)
 TRUE,  (* measure ROM *)
 TRUE,  (* measure application *)
 “CODE”,(* resource type to 
 measure *)
 0,(* ROM ID *)
 ‘’,    (* ROM name *)
 FALSE, (* measure RAM misses *)
 0,0,0  (* for RAM misses *)
 )
 THEN
 ELSE WriteString( “Initialization failed” );
 END; (* IF *)
 
 (* Start performance measurement *)
 junk := PerfControl( thePerfGlobals, TRUE );
 
 oldTime := TickCount();

 Home;
 Dragon( 8 );
 
 newTime := TickCount();
 
 (* End performance measurement *)
 IF 0 = PerfDump(  thePerfGlobals,
 “DrawDragon.dump”,(* dump file for 
 results *)
 FALSE, (* histograms *)
 0 (* histograms *)
 )
 THEN
 ELSE WriteString( “PerfDump failed” );
 END; (* IF *)
 TermPerf( thePerfGlobals );
 
 WriteString( “Run time is “ );
 WriteLong( newTime - oldTime, 6 );
 WriteString( “ -- press space to exit “ );
 Read( ch );
END DrawDragon.
Listing 3 - Tuned Pen module
(******************************************************)
(* file:  Pen.m    *)
(* Pen methods - see definition module for                 *)
(* descriptions.   *)
(* This version contains improvements suggested by   *)
(* running MPW performance analysis tools.                 *)
(* Written in SemperSoft Modula-2 v.1.1.2                  *)
(* Allen Stenger August 1989    *)
(******************************************************)

IMPLEMENTATION MODULE Pen;

FROM Terminal  IMPORT ClearScreen;
FROM InOutIMPORT Write;
FROM InsideMac   IMPORT FillRect, SetRect;
FROM InsideMac   IMPORT black, Rect;

VAR
 currentDegrees  : [0..359];
 (* direction we are
 facing -- 0 = right. *)
 currentH,
 currentV : CARDINAL;(* where situated *)
 
PROCEDURE Go( distance : CARDINAL );
CONST
 LineSize = 4;
VAR
 lineRect : Rect;
BEGIN
 CASE currentDegrees OF
 0:SetRect( lineRect, currentH, currentV, 
 currentH + distance + LineSize,
 currentV + LineSize ); 
 INC( currentH, distance ); |
 90:    SetRect( lineRect, currentH, currentV, 
 currentH + LineSize,
 currentV + distance + LineSize
 ); 
 INC( currentV, distance ); |
 180: SetRect( lineRect, currentH - distance,
 currentV, 
 currentH + LineSize,
 currentV + LineSize ); 
 DEC( currentH, distance ); |
 270: SetRect( lineRect, currentH, 
 currentV - distance, 
 currentH + LineSize,
 currentV + LineSize ); 
 DEC( currentV, distance ); 
 END; (* CASE *)
 FillRect( lineRect, black );
END Go;

PROCEDURE Turn( degrees : INTEGER );
VAR
 tempDegrees:  INTEGER; 
BEGIN
 tempDegrees := INTEGER(currentDegrees) + degrees;
 DEC( tempDegrees, 360 * ( tempDegrees DIV 360 ) );
 IF tempDegrees < 0 
 THEN INC( tempDegrees, 360 );
 END; (* IF *)
 currentDegrees := tempDegrees;
END Turn;

PROCEDURE Home;
BEGIN
 currentH := 110;
 currentV := 200;
 currentDegrees := 270; (* facing up *)
END Home;

BEGIN
 ClearScreen;
 Write( 0C );  (* graphics initialization kludge *)
END Pen.

 
AAPL
$105.22
Apple Inc.
+0.39
MSFT
$46.13
Microsoft Corpora
+1.11
GOOG
$539.78
Google Inc.
-4.20

MacTech Search:
Community Search:

Software Updates via MacUpdate

Ember 1.8.2 - Versatile digital scrapboo...
Ember (formerly LittleSnapper) is your digital scrapbook of things that inspire you: websites, photos, apps or other things. Just drag in images that you want to keep, organize them into relevant... Read more
Tonality Pro 1.1.2 - Professional-grade...
Tonality Pro gives you the power to create stunning and dramatic black & white images. This is a complete monochrome image editor with more than 150 one-click style presets, totally unique... Read more
VueScan 9.4.49 - Scanner software with a...
VueScan is a scanning program that works with most high-quality flatbed and film scanners to produce scans that have excellent color fidelity and color balance. VueScan is easy to use, and has... Read more
OS X Server 4.0 - For OS X 10.10 Yosemit...
Designed for OS X and iOS devices, OS X Server makes it easy to share files, schedule meetings, synchronize contacts, develop software, host your own website, publish wikis, configure Mac, iPhone,... Read more
TotalFinder 1.6.12 - Adds tabs, hotkeys,...
TotalFinder is a universally acclaimed navigational companion for your Mac. Enhance your Mac's Finder with features so smart and convenient, you won't believe you ever lived without them. Tab-based... Read more
BusyCal 2.6.3 - Powerful calendar app wi...
BusyCal is an award-winning desktop calendar that combines personal productivity features for individuals with powerful calendar sharing capabilities for families and workgroups. BusyCal's unique... Read more
calibre 2.7 - Complete e-library managem...
Calibre is a complete e-book library manager. Organize your collection, convert your books to multiple formats, and sync with all of your devices. Let Calibre be your multi-tasking digital... Read more
Skitch 2.7.3 - Take screenshots, annotat...
With Skitch, taking, annotating, and sharing screenshots or images is as fun as it is simple.Communicate and collaborate with images using Skitch and its intuitive, engaging drawing and annotating... Read more
Delicious Library 3.3.2 - Import, browse...
Delicious Library allows you to import, browse, and share all your books, movies, music, and video games with Delicious Library. Run your very own library from your home or office using our... Read more
Art Text 2.4.8 - Create high quality hea...
Art Text is an OS X application for creating high quality textual graphics, headings, logos, icons, Web site elements, and buttons. Thanks to multi-layer support, creating complex graphics is no... Read more

Latest Forum Discussions

See All

Rami Ismail Opens Up distribute​() for D...
Rami Ismail Opens Up distribute​() for Developers Posted by Jessica Fisher on October 24th, 2014 [ permalink ] Rami Ismail, Chief Executive of Business and Development at indie game studio | Read more »
Great Hitman GO Goes on Sale and Gets Ne...
Great Hitman GO Goes on Sale and Gets New Update – Say That Three Times Fast Posted by Jessica Fisher on October 24th, 2014 [ permalink ] | Read more »
Rival Stars Basketball Review
Rival Stars Basketball Review By Jennifer Allen on October 24th, 2014 Our Rating: :: RESTRICTIVE BUT FUNUniversal App - Designed for iPhone and iPad Rival Stars Basketball is a fun mixture of basketball and card collecting but its... | Read more »
Rubicon Development Makes Over a Dozen o...
Rubicon Development Makes Over a Dozen of Their Games Free For This Weekend Only Posted by Jessica Fisher on October 24th, 2014 [ permalink ] | Read more »
I Am Dolphin Review
I Am Dolphin Review By Jennifer Allen on October 24th, 2014 Our Rating: :: NEARLY FIN-TASTICUniversal App - Designed for iPhone and iPad Swim around and eat nearly everything that moves in I Am Dolphin, a fun Ecco-ish kind of game... | Read more »
nPlayer looks to be the ultimate choice...
Developed by Newin Inc, nPlayer may seem like your standard video player – but is aiming to be the best in its field by providing high quality video play performance and support for a huge number of video formats and codecs. User reviews include... | Read more »
Fighting Fantasy: Caverns of the Snow Wi...
Fighting Fantasy: Caverns of the Snow Witch Review By Jennifer Allen on October 24th, 2014 Our Rating: :: CLASSY STORYTELLINGUniversal App - Designed for iPhone and iPad Fighting Fantasy: Caverns of the Snow Witch is a sterling... | Read more »
A Few Days Left (Games)
A Few Days Left 1.01 Device: iOS Universal Category: Games Price: $3.99, Version: 1.01 (iTunes) Description: Screenshots are in compliance to App Store's 4+ age rating! Please see App Preview for real game play! **Important: Make... | Read more »
Toca Boo (Education)
Toca Boo 1.0.2 Device: iOS Universal Category: Education Price: $2.99, Version: 1.0.2 (iTunes) Description: BOO! Did I scare you!? My name is Bonnie and my family loves to spook! Do you want to scare them back? Follow me and I'll... | Read more »
Intuon (Games)
Intuon 1.1 Device: iOS Universal Category: Games Price: $.99, Version: 1.1 (iTunes) Description: Join the battle with your intuition in a new hardcore game Intuon! How well do you trust your intuition? Can you find a needle in a... | Read more »

Price Scanner via MacPrices.net

Weekend sale: 13-inch 128GB MacBook Air for $...
Best Buy has the 2014 13-inch 1.4GHz 128GB MacBook Air on sale for $849.99, or $150 off MSRP, on their online store. Choose free home shipping or free local store pickup (if available). Price valid... Read more
Nimbus Note Cross=Platform Notes Utility
Nimbus Note will make sure you never forget or lose your valuable data again. Create and edit notes, save web pages, screenshots and any other type of data – and share it all with your friends and... Read more
NewerTech’s Snuglet Makes MagSafe 2 Power Con...
NewerTech has introduced the Snuglet, a precision-manufactured ring designed to sit inside your MagSafe 2 connector port, providing a more snug fit to prevent your power cable from unintentional... Read more
Apple Planning To Sacrifice Gross Margins To...
Digitimes Research’s Jim Hsiao says its analysts believe Apple is planning to sacrifice its gross margins to save its tablet business, which has recently fallen into decline. They project that Apple’... Read more
Who’s On Now? – First Instant-Connect Search...
It’s nighttime and your car has broken down on the side of the highway. You need a tow truck right away, so you open an app on your iPhone, search for the closest tow truck and send an instant... Read more
13-inch 2.5GHz MacBook Pro on sale for $949,...
Best Buy has the 13″ 2.5GHz MacBook Pro available for $949.99 on their online store. Choose free shipping or free instant local store pickup (if available). Their price is $150 off MSRP. Price is... Read more
Save up to $125 on Retina MacBook Pros
B&H Photo has the new 2014 13″ and 15″ Retina MacBook Pros on sale for up to $125 off MSRP. Shipping is free, and B&H charges NY sales tax only. They’ll also include free copies of Parallels... Read more
Apple refurbished Time Capsules available sta...
The Apple Store has certified refurbished Time Capsules available for up to $60 off MSRP. Apple’s one-year warranty is included with each Time Capsule, and shipping is free: - 2TB Time Capsule: $255... Read more
Textilus New Word, Notes and PDF Processor fo...
Textilus is new word-crunching, notes, and PDF processor designed exclusively for the iPad. I haven’t had time to thoroughly check it out yet, but it looks great and early reviews are positive.... Read more
WD My Passport Pro Bus-Powered Thunderbolt RA...
WD’s My Passport Pro RAID solution is powered by an integrated Thunderbolt cable for true portability and speeds as high as 233 MB/s. HighlightsOverviewSpecifications Transfer, Back Up And Edit In... Read more

Jobs Board

*Apple* Solutions Consultant - Apple Inc. (U...
…important role that the ASC serves is that of providing an excellent Apple Customer Experience. Responsibilities include: * Promoting Apple products and solutions Read more
Senior Event Manager, *Apple* Retail Market...
…This senior level position is responsible for leading and imagining the Apple Retail Team's global event strategy. Delivering an overarching brand story; in-store, Read more
*Apple* Solutions Consultant (ASC) - Apple (...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
Project Manager / Business Analyst, WW *Appl...
…a senior project manager / business analyst to work within our Worldwide Apple Fulfillment Operations and the Business Process Re-engineering team. This role will work Read more
*Apple* Retail - Multiple Positions (US) - A...
Job Description: Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.